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Social media executive, cbeebies

BBC
Social media executive
Posted: 18h ago
Offer description

This job is with BBC, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

JOB DETAILS

JOB BAND: C

CONTRACT TYPE: 9 Month Full-time / Fixed-term.

DEPARTMENT: BBC Childrens & Education, CBeebies

LOCATION: Salford

PROPOSED SALARY RANGE: £29,000 - £39,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.

We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application - though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.

JOB PURPOSE

Join the BBC Children's & Education team as a Social Media Executive, helping to create social-first content and deliver creative excellence with a strategic vision. You'll be managing content across multiple social media accounts to build awareness of CBeebies brands and CBeebies Parenting.

WHY JOIN THE TEAM

You'll be joining a team of creative individuals, bringing CBeebies to a parental audience across TikTok, Instagram, Facebook and WhatsApp. Your ideas will be brought to life and your strategic vision nurtured, and you can expect a creative, inclusive environment that values collaboration and big ideas.

YOUR KEY RESPONSIBILITES AND IMPACT

* Manage campaigns to raise awareness of CBeebies brands and CBeebies Parenting
* Work with internal teams of projects and commissions to produce social-first content and edits
* Work with content creators and influencers to produce social-first content that resonates with our audience
* Use audience data and analytics to inform decision making and performance in line with KPIs
* Keep abreast of current trends and perform ongoing competitor analysis

YOUR SKILLS AND EXPERIENCE - KEY CRITERIA

Essential criteria:

* Experience managing branded social accounts is key - you'll have in-depth understanding of social platforms and algorithms
* Proficient editing skills using Adobe Suite (Photoshop and Premiere Pro)
* An understanding of social analytics and how to use data to inform decision making
* The ability to work with wider teams to brief content, develop ideas and feed back on performance to stakeholders

Desirable Criteria:

* Experience working with influencers, content creators or production companies
* Experience in location-based production, and end to end content delivery with confident self-shooting skills

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