We are seeking a creative, strategic, and data-driven Social Media Manager to lead and evolve Millbank Group’s social media presence. You’ll take ownership of social content strategy, campaign execution, community engagement, and analytics. Your mission: to grow our online audience, enhance our employer brand, and drive engagement across candidates, clients, and industry networks. Your duties and responsibilities will be Social Media Strategy and Planning * Develop and deliver a comprehensive social media strategy that supports business goals and recruitment campaigns. * Create platform-specific content plans and campaign calendars across LinkedIn, Instagram, Facebook and emerging platforms. * Align social strategy with brand messaging, tone of voice, and core values. Content * Oversee the creation of engaging and creative content, including posts, stories, short-form videos, carousels, and live content. * Collaborate with internal teams to source content ideas, job updates, team highlights, case studies, and success stories. * Manage the content approval process and ensure consistency across all social touchpoints. Community Management * Monitor social platforms daily, responding to comments, DMs, and mentions in a timely, professional, and brand-aligned manner. * Encourage community interaction and employee advocacy across channels. Campaign Management * Plan, launch, and manage paid and organic campaigns to support talent attraction, lead generation, events, and brand awareness. * Coordinate with recruitment teams and stakeholders to amplify job roles, sector updates, and growth areas. Analytics and Optimisation * Track and report on KPIs (engagement, reach, impressions, conversions, follower growth, CTRs, etc.) across all channels. * Use tools such as Google Analytics, LinkedIn Campaign Manager, Meta Business Suite, and native insights to analyse performance. * Recommend improvements and test new approaches based on data insights. Brand Development * Act as a guardian for social brand identity and tone of voice. * Contribute to Millbank’s employer branding efforts by showcasing team culture, milestones, and DEI initiatives. Collaboration and Leadership * Work closely with the Managing Director and recruitment teams to ensure alignment of content and messaging. You will have the following qualifications and experience * 3 years’ experience in a social media, digital marketing, or content role. * Proven experience managing business social accounts, especially LinkedIn (B2B focus). * Strong copywriting and storytelling skills with excellent attention to detail. * Proficiency in content creation tools (e.g. Canva, Adobe Express, CapCut). * Good knowledge of analytics and social scheduling tools (e.g. Hootsuite, Meta Suite, Buffer). * Strong understanding of social media trends, algorithms, and platform best practices. * Organised, proactive, and confident working independently or within a team. It's great if you also have the following * Experience in recruitment, professional services, or employer branding. * Basic understanding of SEO and how it supports social and content strategy. * Familiarity with CRM or marketing platforms (e.g. HubSpot, Mailchimp). Get in touch now If you're a creative, data-driven social media professional with a strategic mindset and a passion for all things social, this could be your next opportunity to make a real impact and progress to new heights, so apply now to help drive our digital presence here at Millbank. Millbank Holdings Ltd is an equal opportunities employer committed to creating an inclusive and diverse workforce. We welcome applications from all suitably qualified individuals, regardless of background, and encourage candidates from underrepresented groups to apply. We are proud to be a member of the Disability Confident Scheme, and we are committed to ensuring an accessible and supportive recruitment process for everyone. If you require any adjustments at any stage, please let us know and we’ll do our best to accommodate. Millbank operates as both an Employment Agency and an Employment Business