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Digital content marketing manager

Lowestoft
Permanent
Content marketing manager
£40,000 a year
Posted: 3h ago
Offer description

An exciting new opportunity has arisen for a dedicated Hybrid Content & Social Media Marketing Manager to take the digital presence of one of the UK's leading healthcare providers, based in Suffolk, to the next level. This is an outstanding opportunity for a proactive digital leader to thrive within an in-house environment. You will be responsible for leading and shaping the company social media strategy across rapidly growing divisions, playing a key role in their continued success. As the Content/Social Media Manager your key responsibilities include: Proactively audit current output and design a unified strategy that works at the corporate brand level, right down to the hyper-local care home and branch level Partner with our Digital Marketing Manager, Web Developer, and Graphic Designers to build seamless, high-converting integrated marketing campaigns Optimise our output for Return on Investment (ROI), shifting focus entirely away from likes/shares to hard lead generation and reduced Cost Per Acquisition (CPA) The following skills and experience would be preferred and beneficial for the role: You understand how to market highly sensitive, emotional services (adult social care/dementia) while maintaining strict regulatory (CQC) compliance and resident dignity Proven experience creating engaging content across multiple social media platforms, including Facebook, Instagram, LinkedIn, TikTok and YouTube Strong copywriting and storytelling skills, with the ability to create content that resonates with families, residents, healthcare professionals and wider communities Ability to capture and produce high-quality photo and video content, including filming, editing and optimising content for different platforms. Excellent understanding of social media trends, algorithms and best practices to maximise engagement and audience growth Experience managing social media communities, responding to enquiries and maintaining a positive brand reputation online The successful candidate will receive an excellent salary of £40,000 per annum. This exciting position is a Hybrid role - 3 days working from home and 2 days per week at the head office. In return for your hard work and commitment you will receive the following generous benefits: 10% Performance based bonus Comprehensive induction and training programme Opportunities for career development and progression Employee Assistance Programme Blue Light Card Scheme Loyalty Bonus Full DBS disclosure paid for Private Healthcare Employee Wellness Health Assured Benefit Program Employee Benefits & Discount Scheme Reference ID: 7314 To apply for this fantastic job role, please call on 0121 638 0567 or send your CV

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