The Role
We are looking for an experienced Marketing Manager to join the ITV Studios Global Partnerships marketing team on a 6-month fixed-term contract.
This role will support a busy slate of priority scripted titles across catalogue, co-production and front catalogue activity, helping deliver world-class marketing campaigns and sales support materials that maximise international commercial impact.
The successful candidate will work across multiple high-profile projects simultaneously, partnering closely with sales, publicity, creative agencies, production teams and broadcaster partners to deliver best-in-class B2B marketing initiatives.
Main responsibilities
Campaign & Brand Management
* Develop and deliver impactful international marketing campaigns for priority scripted titles across catalogue, co-production and front catalogue.
* Create and manage marketing materials including key art, pitch decks, promos, sizzle reels, advertising and digital assets.
* Write clear creative briefs and manage external agencies and suppliers through to delivery.
* Support title launches, international screenings and market activity including LA Screenings, MIPCOM and other key sales events.
* Ensure all campaign activity aligns with ITV Studios brand positioning and commercial priorities.
Catalogue & Commercial Opportunity Development
* Support the identification and development of commercial opportunities across the ITV Studios catalogue, helping maximise the value of key brands and library titles.
* Work collaboratively with sales and marketing teams to develop targeted campaigns that drive renewed interest and revenue opportunities across priority catalogue titles.
* Identify opportunities to refresh, repackage and reposition catalogue content for international buyers and broadcasters.
* Contribute to larger cross-title marketing initiatives designed to increase visibility, support strategic sales priorities and strengthen long-term brand value.
Sales & Commercial Support
* Produce high-quality sales support materials tailored for buyers, co-production partners and broadcasters.
* Manage fast-turnaround bespoke requests across multiple priority titles and territories.
* Maintain strong awareness of title pipelines, launch timings and key commercial priorities.
Publicity & Talent Support
* Support publicity activity for priority titles, including talent opportunities, press materials and launch support.
* Coordinate with producers, talent representatives and broadcaster publicity teams where required.
* Assist with screenings, events, junkets and international festival activity.
Markets & Events
* Support the planning and delivery of marketing collateral for key international markets and festivals.
* Work collaboratively across teams on presentations, stand visuals, brochures, screenings and event materials.
* Help ensure all materials are delivered to a high creative standard and on schedule.
Stakeholder Management
* Build strong working relationships across marketing, sales, production and external partners.
* Regularly communicate campaign updates, priorities and launch activity to internal stakeholders.
* Work collaboratively within a fast-paced team environment, helping manage competing priorities effectively.
Skills you’ll need (minimum criteria)
* Proven experience in television, entertainment or media marketing.
* Strong experience delivering integrated marketing campaigns and sales materials.
* Excellent project management and organisational skills, with the ability to manage multiple priorities simultaneously.
* Experience managing creative agencies and external suppliers.Strong stakeholder management and communication skills.
* Ability to work at pace while maintaining high creative and operational standards.
* Experience across scripted content and international television markets is desirable.
Other things we’re looking for (key criteria)
* Strong written and verbal communication skills
* Highly organised, with excellent attention to detail
* Confident, proactive team player with a positive, can-do approach
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