I am working in partnership with an ambitious and fast-growing technology business preparing for the national launch of several innovative mobile apps. These products span student safety, lifestyle, and on-demand digital services, with the aim of delivering real value and impact to their users.
As part of their exciting growth plans, they are now seeking a creative and strategic Marketing & Media Manager to lead the marketing strategy and national roll-out of these products.
The Opportunity
This role offers the chance to take ownership of end-to-end marketing activity, from pre-launch strategy through to campaign delivery and post-launch engagement. It would suit a commercially minded marketing professional who thrives in a fast-paced, high-growth environment and is confident managing multi-channel marketing campaigns.
Working closely with senior leadership, you will drive user acquisition, brand awareness, and campaign performance.
Key Responsibilities
1. Plan and execute national marketing strategies for the launch of multiple mobile apps
2. Manage and optimise paid media campaigns across Meta, TikTok, Google, Snapchat and other digital platforms
3. Drive PPC performance and user acquisition targets
4. Lead PR and media engagement strategies, including relationship building with journalists and influencers
5. Develop con...