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Marketing manager

Stafford
Universal Business Team
Marketing manager
Posted: 11 May
Offer description

Marketing Manager

Stafford | £40,000 – £50,000 + Bonus + Benefits

A hands-on Marketing Manager opportunity where you will directly influence commercial growth within a well-established engineering and machinery business operating across the UK manufacturing sector.

This is an excellent opportunity for a commercially minded marketing professional who enjoys taking ownership, working closely with sales teams, and delivering practical marketing activity that drives measurable business results.


About the Business

Our client is a long-established, family-owned engineering business with a strong reputation across the UK manufacturing and metal fabrication industry.

The company supplies high-quality machinery and engineered solutions to customers nationwide, supporting a wide range of fabrication, engineering, and manufacturing businesses. With extensive technical expertise, a consultative approach, and a commitment to long-term customer relationships, the business has built a trusted reputation within its market.

Following continued investment and growth, the company is now looking to strengthen and professionalise its marketing function, creating an exciting opportunity for an ambitious and hands-on Marketing Manager.


The Opportunity

This is a commercially focused, hands-on Marketing Manager role within a growing SME environment.

This is not a role focused purely on strategy or agency management. Success in this position will come from being directly involved in delivery, execution, and continuous improvement across all areas of marketing activity.

You will take ownership of day-to-day marketing operations while working closely with sales and senior leadership to support lead generation, brand visibility, customer engagement, and pipeline growth.

The business already works with external SEO and digital specialists, alongside an outsourced telesales lead generation partner, and you will play a key role in coordinating activity, improving effectiveness, and ensuring all marketing activity remains commercially aligned.

This role would suit someone who enjoys variety, autonomy, and the opportunity to make a visible impact within a technically focused business.


Key Responsibilities


Marketing Delivery & Brand Development

* Deliver day-to-day marketing activity across digital and offline channels
* Manage website content, email campaigns, brochures, presentations, and marketing collateral
* Produce engaging case studies, customer success stories, and testimonials
* Ensure all marketing content is professional, consistent, and aligned to the company brand
* Support the continued development of the company’s market presence and reputation


Lead Generation & Commercial Support

* Work closely with sales teams to support pipeline growth and lead generation activity
* Coordinate activity with an outsourced telesales lead generation partner
* Help improve lead quality, campaign effectiveness, and conversion rates
* Align marketing activity with commercial priorities and sales objectives


Digital Marketing & Supplier Management

* Collaborate with external SEO and digital marketing providers to improve online visibility and performance
* Monitor marketing activity to ensure external partners deliver measurable results
* Contribute ideas and improvements to strengthen digital engagement and enquiry generation


Events & Industry Engagement

* Support and coordinate exhibitions, customer open days, demonstrations, and industry events
* Assist with customer engagement initiatives and promotional activity
* Gather market insight through customer and industry interaction


Performance & Continuous Improvement

* Monitor marketing activity through practical KPIs and reporting
* Take a proactive, continuous improvement approach to marketing performance
* Support the ongoing development of a more structured and commercially effective marketing function

Requirements

* A hands-on marketing professional who enjoys both delivery and planning
* Previous generalist marketing experience, ideally within an SME environment
* Commercially aware with a clear understanding of marketing as a growth driver
* Comfortable managing external agencies, suppliers, and partners
* Confident working closely with sales teams and senior stakeholders
* Organised, proactive, and capable of managing multiple priorities
* Experience within engineering, manufacturing, machinery, or technical sectors would be advantageous

Benefits

* £40,000 – £50,000 salary
* Profit share bonus scheme
* Healthcare package
* Genuine autonomy and ownership
* A varied, hands-on role with visible commercial impact
* Development and progression opportunities
* Close collaboration with senior leadership within a supportive SME environment
* The opportunity to help shape and modernise marketing within a growing engineering business


Apply

If you are looking for a genuinely hands-on marketing role where you can make a visible commercial impact within a growing engineering and manufacturing business, we would welcome your application.

IND25

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