Do you love combining data and creativity to build best-in-class category strategies? Thrive on working with top-tier retailers and being the "voice of the shopper"? Fancy shaping the future of a fast-paced, insight-driven category with a supportive, values-led team? If yes – this is the role for you.
The Opportunity:
We're looking for a
Category Marketing Manager
to join our high-performing commercial team in a
site-based
role in the East Midlands. This is a
senior-level position
focused on one of the UK's largest and most influential grocery retailers -
Tesco
.
You'll work cross-functionally with commercial, insight, NPD, and senior leadership to shape and deliver category plans that unlock real growth for both the business and our retail partner. You'll be a trusted strategic voice, combining shopper insight, retailer understanding, and market data to drive intelligent decisions and long-term value.
What You'll Be Doing:
* Creating and delivering
strategic, insight-led category plans
that support both our business and Tesco's growth objectives.
* Leading regular
market and customer reviews
, presenting with clarity and impact.
* Bringing the
shopper voice to life
, identifying behavioural trends and gaps in knowledge, and working with insight teams to fill them.
* Supporting the
Stage Gate process
, ensuring insight informs innovation and NPD briefs at every level.
* Getting hands-on with
merchandising, ranging, and promotion planning
to optimise in-store and online performance.
* Collaborating with internal stakeholders across commercial, technical, and development teams.
* Supporting and mentoring junior team members to build broader team capability.
This is an influential, fast-moving role where insight meets action — and where your voice will genuinely shape category direction at the highest level.
What You'll Bring:
* Proven experience in category management
within an FMCG environment (manager level or equivalent).
* Excellent understanding of shopper and market insight tools (Kantar, Dunnhumby, EPOS, etc.).
* Experience working with
UK retail customers
, ideally including Tesco.
* Strong communication and storytelling skills – you can turn data into clear, compelling strategies.
* A naturally collaborative approach and a hands-on, "can-do" attitude.
* Proficiency in Excel and PowerPoint – you know how to build a killer deck.
* A full UK driving licence.
Bonus if you've worked with loyalty card data or have experience mentoring or managing junior colleagues.