International lead generation manager - fully remote / worldwide

Company Description

We help fast-growing online brands advertise on television, the kind of brands that judge every pound of advertising on what it brings back, not on how the ad looks.

We work across 50+ countries, operating out of the UK, Canada and East Africa, for clients in areas like online gaming, online-first retail and travel & tourism.

We're a lean operation that has to be smart about where we compete; putting our effort where it counts, trying approaches the bigger players wouldn't even think of.

This role will lead that work at the front of our pipeline.

Role Description

You’ll generate new business leads and pass them to our senior team to progress and close. When a lead fits our UK, Canada or East Africa operations, you’ll route it there. You’re the front of the funnel for the whole group.

Cold outreach (email, LinkedIn, calls) is a core part of the job, and you’ll be measured on it. But we’re not looking for someone who fires the same message at a long list and hopes. We want outreach that’s well thought out: the right people, a reason to be talking to them now, a message they’d actually reply to. Volume matters, but only the kind that turns into conversations worth having.

Alongside that, we want someone who thinks beyond the next email. The best version of this role builds a system, working out where our target customers spend their attention, and finding repeatable ways to get our name, and yours, in front of them. Content, presence, the right events, the channels our competitors overlook. Outreach lands far better when the name is already familiar, and that’s the kind of groundwork we want you building over time.

Qualifications

• You might be two years into your career or ten - we care more about how you think than how long you’ve done it.
• You don’t need a background in television or media to apply.
• You’re full of ideas and keen to test them. You’ve built something before - an audience, a channel, a campaign, a process that stuck - rather than only worked a list someone handed you.
• You’re commercial: you know that activity only counts when it turns into a lead the team can actually close.
• You’ll suit this if you like having room to try things and seeing your ideas put into practice quickly.
• You’ll find it frustrating if you need a big brand behind you, a full marketing team to lean on, or a steady flow of inbound leads to work.
• Location is no barrier. We'll consider strong candidates wherever in the world they're based.

The deal

Competitive base depending on experience, plus reward tied to the leads you generate and the team converts. Hybrid, international remit.

Interested?

Rather than a standard covering letter, tell us one thing you’d try in your first month to get a brand that’s never heard of us interested in what we do, and how you’d follow it up.