Growth marketing manager

Birchwell Associates are working with a rapidly growing renewable energy business seeking a commercially focused Growth Marketing Manager to take ownership of marketing performance and lead generation activity. This is an opportunity to join a business at a genuine growth stage, with established sales channels, strong market demand and ambitious plans for expansion. We are looking for someone who can build, optimise and scale a marketing engine that delivers measurable commercial results. The Role This is not a traditional brand or content marketing position. You will be responsible for driving lead generation, improving conversion rates and building a scalable marketing function that directly impacts revenue growth. Responsibilities include: Auditing and optimising the end-to-end marketing funnel Managing and improving Google Ads and paid search campaigns Monitoring and improving lead quality, conversion rates and cost-per-acquisition Implementing and managing CRM systems and automated workflows Building reporting dashboards and pipeline visibility for leadership teams Leading website optimisation and conversion improvement projects Developing SEO and review generation strategies Producing regular performance reports and marketing analysis Supporting the development of sales collateral, case studies and marketing materials What We're Looking For We would be interested in speaking with candidates from backgrounds such as: Growth Marketing Manager Performance Marketing Manager Digital Marketing Manager Demand Generation Manager Paid Search Manager Lead Generation Manager Essential experience: Proven success improving lead generation and conversion performance Hands-on Google Ads management experience CRM implementation and marketing automation experience Strong analytical skills using tools such as GA4 and Looker Studio Ability to work independently and manage marketing strategy end-to-end Commercial mindset with a focus on measurable outcomes Experience within a service-based business would be highly advantageous. What's On Offer Salary between £40,000 - £55,000 Company pension On-site parking Opportunity to build and shape the marketing function Direct impact on business growth and strategy Long-term progression within a fast-growing renewable energy company If you are passionate about growth marketing, lead generation and building scalable marketing systems that drive commercial success, we would love to hear from you. Apply today for a confidential discussion.