Marketing Executive
Department: Marketing
Location: Sunderland Campus
Position Type: Permanent, Full-Time
Working Hours: 37.5 hours per week
Working Pattern: Monday to Friday, 9:00 am – 5:00 pm
Reports To: Head of Marketing
Company Description
UK Management College (UKMC) is a growing and dynamic education provider, committed to delivering high‑quality, engaging, and industry‑relevant learning experiences across our campuses. Our marketing team plays a key role in shaping the identity of our campuses, driving student engagement, and delivering impactful brand communication across digital and offline channels.
Job Purpose
The Marketing Executive supports the delivery of campus‑level marketing activity, ensuring consistent, creative, and engaging output across campaigns, communications, and events. The postholder will assist in implementing marketing plans, managing content creation, coordinating events, supporting brand consistency, and working closely with the wider marketing team and external agencies to meet organisational objectives.
Key Responsibilities
* Deliver integrated marketing campaigns across digital, email (HubSpot), print, and event channels.
* Support the creation and scheduling of content for websites, social media, and internal communications.
* Work collaboratively with external agencies (creative, digital, media) to deliver high‑quality outputs that meet brand standards.
* Assist with website updates, including reviewing and updating copy, imagery, and navigation structure.
* Coordinate the production of marketing materials and assets that support student recruitment and brand awareness.
* Monitor and analyse campaign performance, producing reports and insights to support continuous improvement.
* Provide general administrative and project support across marketing initiatives.
* Support the creation of engaging social media content showcasing campus life and student activity.
* Collaborate with the Events Manager to plan, organise, and deliver campus events such as open days, cultural celebrations, workshops, and engagement activities.
* Provide day‑to‑day marketing support across campaigns, email marketing, brochures, and student recruitment initiatives.
Knowledge & Experience
* 2+ years of experience in a marketing position.
* Understanding of digital marketing channels and website CMS platforms (e.g., WordPress).
* Experience supporting multi‑channel marketing campaigns or projects.
* Experience using HubSpot or similar CRM/marketing automation platforms.
* Strong copywriting and content creation experience.
* Knowledge of social media trends and digital engagement strategies.
Skills & Competencies
* Excellent organisational skills with the ability to manage multiple priorities and meet deadlines.
* Strong written and verbal communication skills.
* Creative mindset with a high level of attention to detail.
* Ability to work collaboratively within a fast‑paced, multi‑campus marketing team.
* Strong level of initiative and willingness to contribute ideas.
* Ability to build positive working relationships with colleagues and external partners.
* A supportive team player who values collaboration over individualism.
Benefits
* Competitive salary package
* Generous annual leave entitlement
* Company pension scheme with employer contributions
* Onsite free parking
* Excellent transport links
* Professional development and training opportunitiesClear pathways for career progression
* Supportive and inclusive working environment
* Access to modern campus facilities and digital resources
* Employee well‑being and mental health support
* Opportunities to engage in campus events, networking, and creative projects
Additional Information
Please note: We do not offer visa sponsorship for this role. Applicants must have the right to work in the UK.
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