AI-Enabled Marketing Manager — Strategic & Performance-Focused
Location: Manchester (On-site)
Salary: £45,000–£50,000
Recruitment Partner: Executive Hurdles Recruitment (on behalf of our Manchester-based client)
Executive Hurdles Recruitment is partnering with a growing Manchester-based e-commerce (apparel) business to appoint a dynamic, strategic, and AI-enabled Marketing Manager. This is a high-impact role for a marketer who wants to lead multi-channel strategy, own commercial outcomes, and leverage modern AI tools to amplify performance.
If you're driven by measurable results, innovation, and the chance to shape a full marketing function — this role offers that autonomy and influence.
Key Responsibilities Marketing Strategy & Leadership
* Develop and deliver a marketing strategy aligned with commercial objectives.
* Lead and optimise multi-channel campaigns with clear KPIs: SEO growth, lead generation, conversions, engagement on marketplace and direct e-commerce channels.
* Manage and mentor team members, driving accountability and continuous improvement.
Digital & AI-Enabled Marketing
* Oversee SEO, Google Ads, email marketing, paid social, and content campaigns.
* Use AI tools for content creation, analytics, optimisation, and workflow automation.
* Apply data-driven insights to enhance marketing performance and ROI.
Content & Creative Management
* Lead website updates, copywriting, and creative production using WordPress, Canva AI, Adobe Suite.
* Maintain consistent brand messaging across all platforms.
* Test new content formats (video, interactive, AI-generated, repurposed content).
Performance Analysis & Optimisation
* Track and analyse KPIs using GA4, SEMrush/Ahrefs, Hotjar and AI dashboards.
* Run data-led A/B tests and implement AI-assisted performance optimisation.
* Report on commercial impact, linking marketing activities to revenue and pipeline.
Collaboration & Stakeholder Engagement
* Partner with sales and leadership teams to support pipeline and commercial growth.
* Manage campaigns, budgets, and timelines with strong organisation and transparency.
Who You Are
* 5+ years in marketing management, ideally in B2B, marketplace, e-commerce or multi-channel environments.
* Skilled in SEO, Google Ads, email marketing, analytics, and content strategy.
* Confident using AI tools for copywriting, automation, and data interpretation.
* Creative storyteller with strong copywriting and brand management experience.
* Strategic, data-driven, organised, and comfortable leading a small team.
Preferred Tools & Skills
* WordPress, HubSpot, Mailchimp
* Google Analytics 4, SEMrush, Ahrefs, Hotjar
* Canva AI, Adobe Creative Suite
* Social scheduling tools: Buffer, Hootsuite, Later
* AI-assisted optimisation & workflow automation (Zapier/Make)
How to Apply
To apply please Submit Your CV on the below link.
https://www.executivehurdles.com/recruitment/marketingmanager