Company Description
The Marketing Centre is the UK market leader in providing fractional Chief Marketing Officers (CMOs) to businesses for strategic expertise and transformational growth. Our experienced CMOs collaborate with leadership teams to turn marketing challenges into measurable successes, offering sustainable growth and business value. We specialize in developing focused, actionable plans to accelerate growth, transform underperforming marketing initiatives, and prepare businesses for scale or exit. With a commitment to delivering world-class expertise tailored to each client's needs, we deliver proven results without long-term commitments or hidden risks. Our goal is to make marketing a pivotal driver of business success.
Role Description
This is a part-time hybrid role for a Fractional CMO based in Portsmouth, with flexibility to work remotely. The Fractional CMO will develop and implement strategic marketing plans, collaborate with leadership teams, and guide marketing initiatives to support business growth and transformation. Day-to-day tasks include leading market research, overseeing marketing activities, aligning sales and marketing strategies, and providing actionable insights that deliver measurable outcomes. The role demands a strategic, hands-on leader adept at working across diverse industries and business environments.
Qualifications
* Expertise in Market Planning and Market Research to drive strategic decisions and identify growth opportunities.
* Proficiency in Public Relations to effectively manage the company's external communications and brand image.
* Strong Marketing Management skills to oversee campaigns, allocate budgets, and measure performance.
* Experience in Sales to align marketing initiatives with revenue-generating strategies and business development goals.
* Exceptional leadership, communication, and team collaboration skills.
* Proven ability to deliver results and adapt to diverse business sectors and challenges.
* Experience in fractional CMO or consultancy roles is advantageous.
* Bachelor's degree in Marketing, Business, or related field; MBA or equivalent is a strong plus.