Imagine walking into a meeting with Coca-Cola, PepsiCo, Unilever or Reckitt and being able to say: we can put your brand in front of millions of shoppers, at exactly the moment they decide what to buy.
That’s the conversation you’ll be having every day. Our client is a market-leading platform connecting the UK’s biggest FMCG and CPG brands directly to shoppers across a network of 40,000+ independent grocery and convenience retailers. Their digital engagement platform — combining targeted campaigns, in-store digital vouchers, and closed-loop sales data — turns brand investment into measurable basket uplift.
Following a period of strong growth, they’re now hiring a commercially driven BDM to accelerate new brand partnerships across the grocery and hospitality sectors.
Who We’re Looking For
We’re open-minded on background. The right candidate will likely come from one of two places:
The Retail Media Route
You’ve been selling digital media, shopper marketing, or retail media solutions to FMCG clients. You know how to navigate brand and marketing teams, speak the language of campaign ROI, and you’re credible with senior stakeholders. You want to sell a platform that has genuine retailer scale and measurable sales impact behind it.
The FMCG National Accounts Route
You’ve come through a NAM, KAM, or trade marketing background and you understand how brand and trade budgets are set and where value gets created at the fixture. You’re ready to pivot into a sales-led role where your sector credibility opens doors and your commercial instincts translate directly into revenue.
What You’ll Bring
* A proven track record of new business development and revenue delivery in a B2B environment
* Confidence building and presenting commercial proposals to senior FMCG brand or marketing stakeholders
* A working understanding of how FMCG brands invest in consumer engagement, shopper marketing, or retail media
* Strong pipeline management — you know how to prospect, cold-call, generate leads, and convert
* Excellent communication, data analysis, and commercial negotiation skills
Why This Role, Why Now
Retail media is the fastest-growing advertising channel in the UK. FMCG brands are redirecting significant budget away from traditional media into platforms that can prove a direct link to in-store sales. This role puts you at the heart of that shift — selling a proven platform, to brands that are actively looking for exactly what it offers.
Consumer Hub work with some of the best FMCG businesses across opportunities in Marketing, Innovation & Sales