Job Description
ProductLife Group is looking for a Marketing Product & Thought Leadership Specialist in UK to join our Global Marketing team.
Role:
The Marketing Product & Thought Leadership Specialist is responsible for ensuring that the standard solutions & services proposed to clients are both valuable and viable in his perimeter.
With this knowledge of PLG’s business and clients in his domain, the Marketing Product Specialist is also responsible to improve PLG’s Thought Leadership in his domain.
He/She will lead content development and publication workflows while collaborating with internal teams. This role is ideal for a strategic executor with strong editorial instincts, project management skills, and a passion for writing.
Key Responsibilities:
* Develop BU-specific GTM strategies and messaging for the BUs he’s in charge
* Track market trends and competitor positioning for his BU
* Create sales enablement content, case studies, and positioning for his BU
* Collaborate with BU leads and Solutions Consultants for packaging and differentiation
* Improve PLG’s Thought Leadership production in his domain
Required skillset:
* 5+ years of relevant experience
* Experience in collaborating with cross-functional teams
* Ability to manage multiple projects simultaneously
* Excellent communication and presentation skills
* Strong analytical and problem-solving skills