Can you imagine a world without music? Neither can we. Key DetailsAs our Salesforce Business Analyst/Product Owner, you will own problem definition and value delivery across Salesforce products, ensuring business outcomes are met through a clear backlog, strong platform-aware design, and tight collaboration with engineering, operations, and commercial teams. You’ll balance analysis depth with pragmatic product ownership, enabling fast, safe, and measurable change.What you will be doing Discovery & Analysis Lead structured discovery: business goals, constraints, risks, value hypotheses, and success measures (OKRs/KPIs). Run stakeholder workshops, interviews, and journey mapping to produce as-is/to-be process models and pain-point analysis. Translate needs into clear requirements: epics, features, user stories, testable acceptance criteria (consider Gherkin), and non-functional needs (performance, security, accessibility, scalability). Perform light data analysis and profiling; validate data model impacts, reporting needs, and data quality rules. Product Ownership Assist the PMO team in maintaining a prioritised product backlog aligned to strategy and value; apply agile product practices (MVPs, hypothesis testing). Assist with the facilitation of sprint/iteration planning, backlog refinement, and acceptance of increments against clear Definition of Done. Work with PMO to build and communicate a transparent roadmap with outcomes, dependencies, and delivery milestones. Coordinate UAT planning and execution; define entry/exit criteria and sign-off. Assist PMO with managing release readiness and adoption: enablement materials, comms, support model, and benefit tracking. Salesforce Platform Stewardship Shape solutions with a platform-first mindset: leverage standard capabilities (Flows, declarative automation, permissions, OOTB features) before custom. Partner with Architects/Engineers on design decisions (data model, integration patterns, security & compliance). Ensure data integrity and governance (naming conventions, dedupe, masking where needed) and support auditability. Align requirements with environment strategy (sandboxes/scratch orgs), test data, and CI/CD quality gates. Governance & Value Realisation Define and track measurable outcomes (e.g., conversion uplift, AHT reduction, case deflection, CTS reduction, NPS/CSAT). Run benefits tracking post-release and drive continuous improvement. Maintain traceability from business objectives, epics/stories, acceptance tests, releases, benefits. Change & Stakeholder Management Drive alignment across business units, coaching stakeholders on prioritisation and trade-offs. Produce succinct comms: decision logs, impact assessments, training guides, and release notes. Represent the product in governance forums; proactively surface risks, assumptions, and dependencies. ?You will have Required Previous experience as a Business Analysis and/or Product Ownership, with experience delivering on Salesforce. Demonstrable experience writing high-quality user stories, acceptance criteria, and managing backlogs/roadmaps. Strong Salesforce platform knowledge: Sales/Service/Experience Cloud, Flows, Data Model, Reports/Dashboards, Profiles/Permission Sets, and Integration concepts (APIs/ETL/iPaaS). Solid process analysis & mapping (BPMN or equivalent), requirement elicitation, and stakeholder facilitation. Comfortable with metrics/analytics: defining OKRs/KPIs, building basic reports/dashboards, and interpreting results to inform prioritisation. Familiarity with quality practices: Definition of Ready/Done, test planning, UAT, and working with QEs on automation coverage. Excellent verbal/written communication, negotiation, and storytelling skills; strong business acumen. Desirable Salesforce certifications: Administrator, Platform App Builder, Business Analyst. Product certifications: PSPO/CSPO, APM/PMI-ACP. Experience with contact centre/CCaaS, CPQ, case management, or partner communities. Exposure to GDPR, ISO27001 controls, and risk/compliance processes. Familiarity with DevOps tooling (Azure DevOps/GitHub/Jira), and basic understanding of release governance.