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Marketing analyst

London
Randstad
Marketing analyst
Posted: 26 July
Offer description

Job Title: Marketing Analyst

Location: London (2 days per week onsite)
Contract: 12 Months | Inside IR35
Pay Rate: £24 - £26 per hour

Join a Global Tech Leader - Marketing Analyst Opportunity (Public Sector Focus)

We're recruiting for a Marketing Analyst to join the UK & Ireland (UKI) marketing team of a leading global technology company. This is an exciting opportunity to support public sector-focused marketing efforts for one of the world's most recognisable brands in collaboration and workplace technology.

This is a 12-month contract role, working hybrid from the London office 2 days per week, with the remaining time remote.

Key Responsibilities:

Support the UKI Marketing Lead in delivering the regional marketing strategy focused on public sector engagement.
Plan and execute integrated marketing campaigns across government, education, and healthcare sectors.
Manage in-person and virtual events, sponsorships, webinars, and public sector-focused workshops.
Align marketing activity with sales and customer success teams to drive pipeline growth and measurable outcomes.
Collaborate with regional and global marketing teams to deliver consistent messaging and campaign alignment.
Tailor ABM (Account-Based Marketing) strategies for public sector audiences in the UKI market.
Analyse performance using tools like Salesforce and Power BI to track pipeline, lead quality, event ROI, and campaign impact.
Report results and recommendations to stakeholders on a regular basis.Ideal Candidate Profile:

4+ years of experience in B2B marketing - ideally with exposure to public sector marketing in the UK.
Proven track record delivering integrated campaigns, including ABM, webinars, and live events.
Familiarity with the public sector landscape (government, healthcare, education) and its procurement models.
Strong analytical mindset - comfortable working with performance metrics, Salesforce, and Power BI.
Excellent project management and organisational skills.
Ability to work independently, take initiative, and manage multiple priorities without heavy supervision.
Confident communicator and team player who can align diverse stakeholders across departments and regions.
Knowledge of the collaboration or workplace technology space is a bonus.This is an urgent vacancy where the hiring manager is shortlisting for an interview immediately. Please apply with a copy of your CV or send it khushboo. pandey @ randstad. Co. uk

Randstad Technologies is acting as an Employment Business in relation to this vacancy

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