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Client:
MKM Building Supplies
Location:
Glasgow, United Kingdom
Job Category:
Other
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EU work permit required:
Yes
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Job Views:
1
Posted:
04.06.2025
Expiry Date:
19.07.2025
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Job Description:
Product Marketing Team – Senior Marketing Executive
Position Overview:
The role involves developing, implementing, and reporting on marketing campaigns across multiple channels for our customers and suppliers, working closely with our Procurement Team. Additional duties and overnight stays may be required.
Key Responsibilities:
Campaign Development and Management:
* Create and manage targeted, multi-channel marketing campaigns to promote key product categories, considering branch support.
* Tailor strategies to reach B2B and B2C customer segments effectively.
* Utilize customer insights and feedback to optimise campaigns and drive sales online and in branches.
* Lead daily activities, campaigns, communications, and short-term strategy for product categories in collaboration with the Product Marketing Manager, suppliers, and the Procurement Team.
Supplier Collaboration and Alignment:
* Work with suppliers to plan and execute co-branded marketing activities aligned with business objectives and the marketing calendar.
* Manage supplier budgets, define KPIs, and ensure campaigns enhance brand presence for MKM and suppliers.
Performance Analysis and Reporting:
* Monitor and report on key metrics like sales, website traffic, social media engagement, paid search, and email performance.
* Evaluate KPIs, including ROI, and use insights to improve future marketing efforts.
Additional Duties:
* Create engaging social media content aligned with marketing strategies.
* Support team members with marketing expertise.
* Handle administrative tasks such as budget management and project coordination.
* Travel to branches and other locations, including overnight stays, as required.
Desired Skills:
* Experience in a fast-paced business environment.
* Budgeting experience for campaigns.
* Strong understanding of digital marketing is desirable.
Required:
* Experience in building, executing, and evaluating marketing campaigns.
* Minimum 3 years of marketing experience.
* Full UK driving license.
* Must be local to East Yorkshire / North Lincolnshire areas for office-based work with flexible arrangements.
Benefits:
* Competitive pay package
* Discretionary bonus scheme
* People-oriented culture
* Training and development opportunities
* Holiday scheme rewarding length of service
* Contributory pension scheme
* Performance bonus
* Cycle to work scheme
* Free parking
* Enhanced maternity and paternity leave
* Employee discounts
* Employee Assistance Programme
* Mental health support
About MKM:
MKM is the leading independent builders’ merchant in the UK, established in 1995. With over 134 branches and 3100 employees nationwide, we value diversity and aim to create a sense of belonging for everyone. Join us on our journey!
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