Job Description
PPC Specialist
Manchester (hybrid)
£25,000 - £30,000
My client are an independent UK media agency at the forefront of strategic communications and digital campaigns. The PPC Specialist will plan, execute and optimise paid search campaigns across Google Ads and Microsoft Ads, using data-driven insights and best practices to drive results, identify growth opportunities and maintain account performance, while supporting learning, experimentation and continuous improvement across diverse client accounts.
Responsibilities
* Plan and manage day-to-day paid search campaigns across Google Ads, Microsoft Ads, and other platforms, including keyword research, ad copy, bidding, and product feed optimisation.
* Analyse campaign, website, and CRM data to generate insights and recommendations that drive performance.
* Build and maintain strong relationships with clients, media owners, and internal teams, presenting strategies and reporting in client-facing meetings.
* Ensure accuracy in campaign setup, billing, and documentation, delivering high-quality, client-ready work on time.
* Support continuous improvement by implementing best practices, troubleshooting issues, and engaging in ongoing professional development.
Requirements
1. Minimum o...