Job Purpose:
The Sales and Marketing Director will lead the commercial strategy for a growing waste management business, driving revenue growth, market share, and brand positioning. This role combines strategic leadership with hands:on execution across sales, marketing, and customer engagement. The successful candidate will play a key role in expanding service offerings, strengthening client relationships, and positioning the company as a leader in sustainable waste solutions.
Key Accountabilities:
Sales Leadership
Develop and execute a high:performing sales strategy aligned with company growth objectives Lead, mentor, and manage the sales team to achieve and exceed revenue targets Identify and secure new business opportunities across commercial, industrial, and public sectors Build and maintain strong relationships with key clients, stakeholders, and partners Oversee tender submissions, contract negotiations, and pricing strategies
Marketing Strategy
Design and implement integrated marketing plans to enhance brand visibility and market penetration Oversee digital marketing, content strategy, campaigns, and lead generation initiatives Manage brand positioning with a focus on sustainability, compliance, and innovation Analyse market trends, competitor activity, and customer insights to inform strategy
Commercial Growth and Innovation
Identify new revenue streams, including recycling services, circular economy solutions, and consultancy Collaborate with operations to align service delivery with customer expectations Support product/service development based on market demand and regulatory changes
Performance and Reporting
Set KPIs and track performance across sales and marketing functions Provide regular reporting to senior leadership on pipeline, revenue, ROI, and campaign effectiveness Manage budgets effectively to maximise return on investment