Overview
About Fresha Fresha is the AI-powered operating system for the global beauty, wellness and self-care industry, connecting and powering everything from salons and barbers to spas, medspas, fitness studios and health practices. Trusted by millions of consumers and businesses worldwide, Fresha is used by 140,000+ businesses and 450,000+ stylists and professionals worldwide, processing over 1 billion appointments to date. The company is headquartered in London, United Kingdom, with 15 global offices located across North America, EMEA and APAC. Fresha allows consumers to discover, book and pay for beauty and wellness appointments with local businesses via its marketplace, while beauty and wellness businesses and professionals use an all-in-one platform to manage their entire operations with business software and financial technology solutions. Fresha’s ecosystem gives merchants everything they need to run their business seamlessly by facilitating appointment bookings, point-of-sale, customer records management, marketing automation, loyalty, inventory and team management. The consumer marketplace unlocks revenue potential for partner businesses through online bookings and automated marketing via mobile apps and integrations with major tech brands including Instagram, Facebook and Google.
Role Overview
We are looking for a creative, communicative and collaborative individual to join our global business as Social Media and Community Executive. Reporting directly into the Brand & Content Marketing Lead, and working closely with the Head of Brand & Content, Senior Brand Designer and the Growth tribe, you will be responsible for the delivery of Fresha’s social media strategy across existing and new channels, as well as community engagement.
We are seeking someone with strong attention to detail, excellent prioritisation skills, and the ability to create and adapt content for social media channels effectively. The ideal candidate will have a strong understanding of managing social media channels, operational excellence and using analytics to drive results. They should have knowledge of best practices for organic social media across key platforms and be able to report on organic activity in a simple and insightful way.
This is a great opportunity for someone looking to work in a fast-paced and changing environment, who likes to work autonomously, enjoys a challenge and wants to make an impact.
What You Will Be Doing
* Production: Ensuring smooth production of key marketing assets across multiple channels, including made-for-social videos and audio output. This includes assisting shoots, liaising with third-party stakeholders, and managing project documents.
* Social Media: Developing organic social media content through production and sourcing. Maintaining a content calendar that accounts for seasonal moments, awareness dates and proactively engaging in viral trends/topics.
* Marketing research: Maintaining a strong view of the market, our competition, and delivering critical updates to leadership on our brand position.
* External comms management: Assisting in outgoing communications and crafting content briefs with influencers/agents for our brand ambassador program. May include liaising with Fresha partners for other marketing material (PR, trade media, etc.).
* Reporting & Analytics: Collaborate with the analytics team to ensure we are reporting on our content marketing performance monthly.
* Project management: Organising project notes and documents into our existing systems, updating notes on key stakeholder relationships (influencers, Fresha partners, agencies and others).
This list is not exhaustive and there may be other activities you are required to deliver.
To foster a collaborative environment that thrives on face-to-face interactions and teamwork, all Fresha employees work from the office four days per week, with the flexibility to work remotely one day each week.
Added Bonus
* Experience with Figma, design teams, and managing agencies.
* Basic video editing and graphic design knowledge (Canva, Adobe Creative Suite, Instagram/TikTok Video Editor).
* Experience with project management and file storing systems (Asana, Notion, Google Drive).
* Experience with digital PR and written content.
* Experience with other tech brands and early stage businesses.
What We Are Looking For
* Experience: 1-2 years in a content marketing, brand executive, marketing executive or equivalent role.
* Proficient project manager with a keen eye for detail.
* Ability to manage multiple projects and ensure stakeholders meet deadlines.
* Experience managing media schedules and ensuring consistent delivery of assets.
* Experience managing social media accounts.
* An understanding of the importance of data and reporting.
* A team player who enjoys working collaboratively both within their team and across departments.
At Fresha, we value passion and potential as much as specific skills. If you’re enthusiastic and eager to learn, we encourage you to apply, even if you don’t meet every listed requirement. We believe in fostering growth and providing the support needed for you to excel in your role.
Interview process
* Screen stage: Video-call with a member from the Talent Team - 30 mins
* 1st stage: Video-call with the Social Media and Influence Manager - 30 mins
* Final stage: In-person presentation with the Social Media and Influence Manager & Head of Marketing - 1.5 hrs
We aim to finalise the entire interview process and deliver feedback within 2 weeks.
Every job application received is reviewed manually by our talent team. While we strive to assess applications within 7 days, the volume of qualified candidates may extend this timeframe.
Inclusive workforce
At Fresha, we are creating a culture where individuals of all backgrounds feel comfortable. We want all Fresha people to feel included and empowered to contribute to our vision and goals. Everyone who applies will receive fair consideration for employment. We do not discriminate based on race, color, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other legally protected characteristics. If you have accessibility requirements, please let us know so we can support you during the interview process and after joining. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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