Digital Marketing Analyst - Data - Hybrid
Currently looking for a data-savvy Digital Marketing Analyst to join a fast-moving team. You'll work closely with Marketing, Product and Customer teams to turn data into actionable insights, optimise customer journeys, and measure the impact of campaigns and product changes.
This role is a hybrid position with 3 days a week based in the Huddersfield office.
What you'll do:
* Analyse customer behaviour across web and mobile to inform strategy.
* Build dashboards and reports (PowerBI, Tableau) to track performance.
* Develop and run A/B tests, MVT experiments, and other data-driven optimisations.
* Collaborate with cross-functional teams to improve features, journeys, and campaigns.
* Support forecasting and budgeting with actionable insights.
* Ensure data tracking and digital attribution are accurate and compliant.
What we're looking for:
* Experience in marketing or growth analytics (B2C or subscription preferred).
* Strong SQL skills and experience with GA4, Firebase or similar tools.
* Comfortable with experimentation frameworks and causal analysis.
* Skilled in dashboards, reporting, and advanced Excel.
* Experience with mobile measurement platforms a plus.
* Commercially minded, able to prioritise and communicate trade-offs.
* Strong communicator who can tell stories with data and influence stakeholders.
If you're interested please get in touch ASAP