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Av planner

Salford
Poole & Partners
Planner
£35,000 a year
Posted: 7h ago
Offer description

An established independent media agency (IPA member) is hiring a Broadcast / AV Planner to support continued growth across TV and video. This is a hands-on planning role for someone who can confidently run linear TV and VOD campaigns end-to-end, from brief through to in-flight optimisation and post-campaign learning.
The role
Youll take ownership of AV planning and delivery across a portfolio of clients, working closely with the Planning Manager and wider planning team. Youll have analyst support for post-campaign reporting, but youll remain close to campaign performance and optimisation in-flight.
Key responsibilities
Build AV responses to client briefs across linear TV and VOD (CTV experience is a plus)
Develop AV plans, including channel selection, audiences, phasing/flighting, and budget allocation
Manage campaign set-up and delivery: scheduling, flighting, spot times, and in-flight changes
Monitor and optimise campaigns using tools such as Adalyser
Work directly with media owners and internal teams to secure placements and manage delivery
Support client communication on AV activity, timings, and performance updates
Contribute to post-campaign analysis and recommendations with the support of a data analyst
Ensure campaign documentation, approvals, and booking details are accurate and up to date
What were looking for
Proven experience planning and managing linear TV campaigns (essential)
AV planning experience across TV and VOD within an agency or media owner environment
Comfortable managing multiple campaigns/clients at once and prioritising delivery tasks
Working knowledge of Techedge and Adalyser (or equivalent AV planning/measurement tools)
Confident communicator, comfortable in a client-facing role
Detail-oriented, organised, and able to take ownership without needing basic training
Nice to have
Connected TV (CTV) planning experience
Cinema and/or radio planning exposure
Experience in an independent or agile agency where youve seen campaigns through end-to-end
Working pattern
Full-time role within an office-based team, with hybrid working
Flexible start/finish times within set core windows
Early finish on Fridays when additional hours have been banked during the week
Birthday off
Fully stocked fridge (snacks and drinks)

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