Overview
Help us create customer communications that make a real impact. At Screwfix, our customers are at the heart of everything we do. As a CRM Executive, youll play a key role in bringing our customer marketing plans to life across channels including email, SMS, app, direct mail and in-store communications. Working as part of our CRM team, youll help deliver engaging campaigns that reach millions of customers, ensuring every communication is accurate, timely and aligned to the Screwfix brand.
Youll also support activity across our growing Screwfix Rewards programme, gaining valuable exposure to loyalty marketing at a time when customer loyalty is one of Screwfixs key strategic growth priorities.
This is a fantastic opportunity for someone who thrives in a fast‑paced environment, enjoys managing multiple projects, and wants to develop their career in CRM and customer marketing. Youll work closely with teams across the business, helping to coordinate campaigns from briefing through to delivery, while analysing performance and sharing insights that help us continuously improve the customer experience.
Whats in it for you
* 28 days holiday (including bank holidays, 5 of which can be taken flexibly) increasing with service up to a maximum of 33 days
* Hybrid working with up to 2 days working from home
* Flexible start and end times around core working hours
* Buy More Holiday – eligible colleagues can boost their holiday allowance by up to one extra week
* Up to 14% employer pension contributions
* Life cover up to 4x your salary
* Health cash plan and discounted gym memberships (up to 25% savings)
* 20% discount at Screwfix and B&Q
Key responsibilities
* Help to develop, execute and report on CRM programmes and campaigns using our state‑of‑the‑art marketing automation software.
* Complete and check campaign briefs to enable design, artwork production, print/mailing and/or product requirements to be actioned by relevant departments. This includes distribution and collation of proofs and amends within campaign deadlines.
* Co‑ordinate and implement CRM activity in accordance with the agreed marketing and customer plan.
* Ensure marketing schedules are updated with CRM activities and key milestones are met.
* Manage communication of key plans on a regular basis with stakeholders such as Store Operations, Marketing, Commercial Planning and Web Merchandising.
* Assist with the analysis of campaigns, presenting findings in an agreed format.
* Liaise with key contributors and stakeholders to ensure consistent communication of campaign activity.
* Escalate potential issues or problems that may affect campaign delivery to the Line Manager.
* Ensure all communications to customers are in line with the tone and branding of Screwfix and that all information within those communications is correct.
Required skills & experience
* Experience within a fast‑paced and deadline‑driven environment.
* Proven ability to work co‑operatively and effectively with others.
* Confident communicator, able to work with people at all levels.
* Strong time‑management and organisational skills with the ability to manage a large number of tasks at once.
* Experience in PowerPoint, Excel and Microsoft Word, including creating and amending presentations, using basic formulas and formatting Word documents.
* Experience managing a changing workload is essential.
* Knowledge of CRM principles and marketing channels is an advantage.
* Prior experience in marketing is not essential but would be an advantage.
Wellbeing & benefits
* Wagestream access to track earnings and save.
* Access to the Kingfisher Share Scheme.
* Colleague support fund.
* Exclusive offers and discounts via our Hapi app.
* Cycle‑to‑work scheme and savings on bikes.
* Career progression and development programmes.
* Coaching and mentoring to help you thrive.
* Access to wellbeing resourcing including PepTalk.
* Support networks available.
J-18808-Ljbffr