Lead Copywriter – Saga Travel
We are looking for an experienced Copywriter passionate about travel, who takes pride in delivering consistently high-quality copy. This pivotal role works closely with the in-house creative and marketing teams and external agencies, delivering engaging marketing communications for both colleagues and customers.
As part of a small, established copy team, you will contribute to a diverse portfolio of travel products, including boutique ocean and river cruises, hotel stays, escorted tours and special-interest holidays. Your work spans direct mail, web, email and paid social media.
Salary up to £40,000, full-time 35 hours per week, 15-month fixed-term contract, hybrid working – Folkestone office 3 days a week.
Role Responsibilities
* Write clear, persuasive and original copy that reflects Saga’s tone of voice, adapting messaging for different customer audiences
* Develop compelling ideas and content that bring our travel products to life, highlighting key selling points and points of difference
* Research and create engaging content across multiple formats, including product copy, blogs and campaign assets
* Collaborate closely with design, marketing, CRM and digital teams to develop strong creative concepts across print and digital channels
* Manage multiple campaigns and projects simultaneously, ensuring delivery to brief, deadline and a high standard
* Review, edit and proofread copy, incorporating feedback from stakeholders and maintaining brand consistency
* Apply customer insight and market awareness to inform creative decisions and improve effectiveness
* Support and guide other team members, stepping in as deputy to the Copy & Content Manager when required
* Stay up to date with competitor activity and marketing trends, contributing ideas to keep communications fresh and effective
The Ideal Candidate
You will already have experience in the travel sector and in fast-pace environments, and be confident working across print and digital channels. You’ll bring a proactive mindset, with a proven ability to lead campaigns from concept to delivery, maintaining quality and consistency.
* Proven experience writing high-quality copy in an agency, publishing or in-house environment
* Strong proofreading skills, with the ability to deliver accurate, detail-focused work across multiple channels
* Excellent communication skills, with confidence to challenge and influence stakeholders in a constructive and professional way
* Highly organised, with the ability to manage multiple projects under pressure and to tight deadlines
* Comfortable working both independently and collaboratively within a cross-functional team
* Commercially aware, with an understanding of how copy supports business and marketing objectives
* A positive, solutions-focused mindset with a proactive approach to creative challenges
* Confident using relevant software such as Microsoft Office, Adobe InCopy, Acrobat and InDesign
Benefits
* 25 days holiday + bank holidays, option to purchase additional leave (5 extra days)
* Pension scheme matched up to 10 %
* Company performance-related annual bonus – up to 5 %
* Life assurance policy on joining us, 4× salary
* Well-being programme
* Colleague discounts including family discounts on cruises, holidays and insurance
* Range of reductions and offers from leading retailers, travel groups and entertainment companies
* Enhanced maternity and paternity leave, grandparents leave, income protection
* Access to Saga Academy, our bespoke learning platform
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