The Creative Director, leads the direction of the brand across campaigns, content, and customer experience - while also owning key outcomes around awareness, brand equity, and long-term growth. Working closely with the Marketing Lead and company leadership to drive both the emotional and commercial power of the Rapanui brand. This is a senior, cross-functional role that blends excellent taste and creative direction with commercial instinct and leadership. Shaping how the world sees Rapanui - and why they fall in love with it.