Trade Marketing Manager
B2B2C brand – global organisation
£45,000 - £55,000 + Package
Derby. Hybrid
My client are a leading global retailer and renowned luxury consumer goods brand.
They have created a centre of excellence in the marketing team and have hired some fantastic talent across Marketing/ Brand, Digital, CRM, Insights & Analytics.
They are a brand lead by Marketing but supported by Data – keeping the customer and consumer experience as the focus.
Committed to innovation, customer satisfaction, and a dynamic work culture, they are looking for a talented Trade Marketing Manager to join their team and support the continued development of the Marketing strategy. You will manage a variety of multi-channel campaigns launches, promotional activities and long term partnership development.
This is an exciting opportunity to be part of a thriving business with real care and appreciation for content and creative. So lots of creative freedom and risk taking.
* Develop the brands Trade marketing strategy, planning campaign and trade marketing activity cross channel.
* Multi-channel campaigns across Email Marketing, SMS, Web, Social Media, Digital, Media. Briefing into their in house creative team to create the strategy.
* Some offline marketing activities including DM and trade magazine.
* Support long term brand development and proposition, working alongside the Head of Trade Marketing.
* 1x direct report as Trade Marketing Executive.
* Track and report on marketing performance, delivering actionable insights
What I’m looking for in an application:
* Previous Marketing experience in a leadership role, including B2B and B2B2C Trade marketing
* Balanced in Creative thinking and Commercial acumen
* Previous multi-channel campaign planning experience, working with channel experts in house.
* Strong planning, project management, and organisational skills
* Experience managing budgets and marketing calendars