Role: Senior SEO Executive
Company: The Good Marketer
Location: Remote with slight travel into London when needed
Salary: £30,000 - £34,000
The Good Marketer is a small yet mighty, dynamic digital marketing agency dedicated to helping small businesses thrive. We believe that with the right strategy and expert execution, small businesses can achieve mighty results. Our team takes a data-driven, no-nonsense approach. No jargon, no guesswork, just smart decisions that drive success. Our clients range from food & drink retailers to home interior brands. Our core values drive us both internally and externally: Transparency, Flexibility, Being Value-Driven, and Proactiveness.
Role Overview
We are seeking a proactive and experienced Senior SEO Executive to join our team. This role is ideal for someone who combines technical SEO knowledge with strong client management skills and a strategic mindset. You will lead SEO initiatives for a portfolio of small business clients, delivering measurable improvements in organic traffic, rankings and conversions while nurturing client relationships and mentoring junior team members.
Main Responsibilities
* Lead end-to-end SEO strategy for multiple client accounts, including technical audits, on-page optimisation, content strategy and link-building plans
* Act as the primary point of contact for assigned clients, providing regular updates, insights and strategic recommendations
* Conduct comprehensive technical SEO audits and work with development teams to prioritise and implement fixes
* Develop content briefs and collaborate with content creators to ensure content aligns with keyword strategy and user intent
* Plan and manage outreach and link acquisition campaigns that adhere to best practice and deliver sustainable results
* Use analytics and SEO tools to monitor performance, identify opportunities and produce clear, actionable reports
* Provide training, mentorship and day-to-day support to junior SEO and account team members
* Collaborate with Paid Media and Creative teams to ensure integrated campaign approaches that drive client KPIs
* Prepare and present strategic reports and recommendations at client meetings, demonstrating ROI and next steps
* Stay up to date with algorithm updates, industry trends and competitor activity to inform client strategies
Essential Knowledge and Experience
* 3-5 years' experience in SEO, ideally within an agency environment managing multiple client accounts
* Proven record of improving organic traffic, rankings and conversions for clients
* Strong technical SEO skills including site architecture, crawlability, indexation, schema and performance optimisation
* Experience with keyword research, content strategy and on-page optimisation
* Familiarity with major SEO and analytics tools (e.g., Google Search Console, Google Analytics, Ahrefs, SEMrush, Screaming Frog)
* Excellent communication skills with experience presenting to clients and stakeholders
* Strong project management abilities with an aptitude for prioritising tasks across multiple accounts
* Analytical, data-driven mindset with the ability to translate insights into clear actions
Desirable
* Experience working with e‑commerce platforms (Shopify, WooCommerce, Magento)
* Knowledge of HTML, CSS and basic JavaScript as they relate to SEO
* Experience running local SEO and Google Business Profile optimisation
What We Offer
* Competitive salary range of £30,000 - £34,000 depending on experience
* Competitive bonus structure based on individual and company performance, with the potential to earn up5% of your base salary annually
* Innovative work environment at the cutting edge of digital marketing trends
* Opportunities for professional growth and development through training and certifications
* Supportive team culture that values creativity and collaborative efforts
* Hybrid work options offering flexibility to balance your professional and personal life
* 25 days annual leave plus Bank Holidays and an extra half day on your birthday
The Interview Process
Our interview process is straightforward and designed to understand your fit within our team:
1. Introductory Call (30 mins, virtual) – Initial conversation with our Recruitment Partners at Recrescere Group to discuss your background and interest in the role
2. Competency & Technical Interview (45 mins, virtual) – Deep dive with our SEO Lead into your experience, approach to technical and content SEO, plus a practical task
3. Technical Assessment - A chance to show case your technical ability and experience life at The Good Marketer.
4. Cultural Fit (30 mins, virtual or in-person) – Informal chat to assess alignment with our company values and team dynamics
How to Apply
We welcome your application. Please submit your CV and a cover letter outlining why you are passionate about SEO and include examples of campaigns or projects you've led that demonstrate impact. Where possible, include measurable outcomes (traffic uplift, ranking improvements, conversion growth).
The Good Marketer is committed to fostering an inclusive and diverse workplace, encouraging applications from all qualified candidates regardless of gender, age, background, or disability.
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