Area Sales Manager Electrical & Kitchen Equipment Distribution Territory: Armagh / Tyrone / Fermanagh / Down Employment Type: Full-time, Field-Based Role Overview You will manage and grow sales across the Armagh, Tyrone, Fermanagh and Down regions within the electrical and kitchens distribution market. This is a field-based role focused on developing strong relationships with retailers, kitchen studios, and key trade partners. Sector experience is an advantage, but a demonstrable track record of sales success is essential. Key Responsibilities Manage and grow an established sales territory across the four counties. Develop new business with electrical retailers, kitchen retailers and trade partners. Maintain and strengthen relationships with existing accounts through regular visits and proactive support. Promote the companys full product portfolio, providing product knowledge and technical guidance where required. Deliver monthly and quarterly sales targets with accurate forecasting and reporting. Conduct market research to identify new opportunities and competitor activity. Prepare and present pricing proposals, quotations, and promotional offers. Attend trade shows, supplier events, and customer demonstrations as required. Maintain CRM records, visit logs, and territory plans. Required Experience & Skills Proven track record in field sales (minimum 23 years). Experience in electrical wholesale, KBB (kitchens, bedrooms, bathrooms), construction, or related distribution sectors is preferred but not essential. Strong relationship-building and negotiation skills. Ability to work independently and manage a large territory effectively. Confident communicator with strong presentation skills. Full UK driving licence. Preferred Attributes Knowledge of electrical products, kitchen components, or trade distribution channels. Existing relationships with retailers or kitchen studios in NI. Self-motivated, target-driven, and commercially aware. Comfortable with both new business development and account management. Package & Benefits Competitive base salary (DOE) Commission / bonus structure Company vehicle Laptop, mobile phone Pension scheme Ongoing product and sales training ADZN1_NI