What you’ll be doing:
Key responsibilities
1. Develop and implement e-commerce strategies to drive sales, increase customer acquisition, and improve conversion rates.
2. Monitor website and app performance, identify areas for improvement, and work to implement solutions to enhance user experience and drive conversions.
3. Manage all aspects of the e-commerce website, including product listings, pricing, promotions, and content updates.
4. Assist in the management and publishing of website content, including product listings, images, and promotional materials.
5. Monitor key performance indicators (KPIs) such as traffic, conversion rate, average order value, and customer retention, and take actions to optimize performance.
6. Analyse sales data and customer behaviour to identify trends, opportunities, and areas for improvement, generating and contribute to regular reporting and trade meetings
7. Collaborate with cross-functional teams, including marketing, merchandising, and IT to execute campaigns and initiatives that drive traffic and sales, while driving site and app enhancements and new features
8. Conduct market research and competitor analysis to stay informed about industry trends and best practices, ensure we are following best practices.
9. Manage relationships with third-party vendors, agencies, and partners to ensure the smooth operation of the e-commerce business.
10. Stay up-to-date on e-commerce technologies, platforms, and tools, and make recommendations for enhancements and improvements.
11. Provide regular reporting and insights to senior leaders on e-commerce performance, opportunities, and challenges.
What you’ll be able to demonstrate:
Skills and experience
12. Proven experience in e-commerce management, preferably in a retail or consumer goods industry.
13. Strong understanding and experience with website management, content management systems (CMS), and e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
14. Proficiency in digital marketing channels, including SEO, SEM, email marketing, and social media.
15. Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions. Utilise analytics tools to track and analyse traffic, user behaviour, and performance metrics.
16. Demonstrable experience of leading and developing a team
What we can offer you
17. 31 days holiday (including bank holidays and your birthday)
18. Company pension scheme
19. Generous staff discount
20. Healthcare Cashplan
21. Eye-test vouchers
22. Cycle-to-work scheme
Our core values underpin everything we do as a business. We always put our customers first, are passionate and dedicated and strive for excellence. To achieve this, we are positive and collaborative and keep it simple.