Job Description
We are seeking a passionate and analytical Marketing Effectiveness & Insights Manager to join The Entertainer at our Amersham Head Office. This role involves measuring, analyzing, and optimizing the effectiveness of marketing campaigns across various channels, providing actionable insights to enhance performance and drive business growth.
Responsibilities include:
* Analyzing marketing performance across ATL, digital, social, email, in-store, PR, and other channels.
* Leading the planning and delivery of our Brand & Market Tracker program with an agency partner.
Skills & Experience:
* Proven experience in marketing effectiveness, analytics, or insights, preferably within retail or e-commerce.
* Knowledge of marketing attribution models and customer segmentation techniques.
Additional Information:
This position is based at our Head Office. Candidates must live within a reasonable distance or be willing to relocate by the start date.
Benefits include birthday leave, 33 days holiday, retail and leisure discounts, pension scheme, flexible pay options, toy discounts, enhanced maternity/paternity pay, cycle to work scheme, and life cover.
If you are passionate about toys and making a difference, apply now!
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