The Opportunity
We are partnering with a dynamic technology company who are seeking a talented Senior Digital Marketing Manager to lead their online strategy and digital transformation. This is a fantastic opportunity for an experienced digital professional to take full ownership of multi-site web operations whilst contributing to exciting product development initiatives alongside senior technical leadership.
The role offers the chance to shape digital strategy from the ground up, working with cutting-edge platforms and technologies to drive measurable business growth through enhanced online presence and customer engagement.
Core Accountabilities
Multi-Platform Management: Lead comprehensive digital estate including multiple WordPress environments, ensuring seamless user journeys and optimised conversion pathways
Performance Optimisation: Drive continuous improvement of digital assets through data-driven insights, performance monitoring, and strategic enhancement initiatives
Strategic Analysis: Conduct in-depth analysis of digital performance metrics, user behaviour patterns, and market intelligence to inform business strategy
Campaign Leadership: Orchestrate integrated digital marketing campaigns from conception to delivery, ensuring optimal resource allocation and timeline adherence
Vendor Relations: Manage strategic partnerships with external digital specialists to maximise campaign effectiveness and return on investment
Technical Implementation: Apply advanced knowledge of search optimisation, paid media strategies, and performance enhancement methodologies
Innovation Projects: Collaborate on forward-thinking initiatives to develop new digital revenue streams and enhance existing product offerings Experience
Demonstrable growth in digital engagement, traffic acquisition, and conversion performance
Enhanced search visibility and technical performance benchmarks
Proven ROI improvement across all digital marketing investments
Maintained brand coherence and elevated customer experience scores
Successful delivery of strategic digital objectives within agreed parameters Candidate Profile
Professional Background:
5+ years in senior marketing positions with substantial digital focus
Extensive experience managing complex WordPress architectures and hosting environments
Advanced proficiency with Google's marketing ecosystem and analytics platforms
Strong technical capabilities across PHP, HTML, CSS, and JavaScript frameworks
Comprehensive full-stack development experience
Expertise in conversion optimisation, user experience design, and interface development
Deep understanding of cybersecurity protocols, authentication systems, and compliance requirements
Proven ability to implement complex API integrations and third-party systems Strategic Capabilities:
Track record of delivering successful multi-channel digital strategies
Advanced expertise in organic search, paid advertising, and technical optimisation
Strong analytical mindset with experience interpreting complex data sets and KPIs
Proven project leadership and external agency management experience
Excellent stakeholder management and cross-departmental collaboration skills Academic Requirements:
Honours degree in Computing, Digital Technology, Information Systems, or equivalent professional qualification Package & Benefits
Schedule: Full-time position (35 hours weekly) with standard business hours Monday-Friday 9.00 - 17.00
Location: Milton Keynes headquarters with hybrid working arrangements
Remuneration: Highly competitive salary commensurate with experience plus performance-related bonus structure
Benefits: Comprehensive package including sustainable transport scheme, technology allowance, life cover, and additional company perks
Development: Opportunity to work directly with C-suite executives on strategic product development initiatives Please note: Role may require occasional flexibility outside standard hours to support critical business activities