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This is an opportunity to engage in digital business with a focus on the online marketplace, with a growing presence across various consumer segments.
Job Description
* Develop and manage PPC campaigns across platforms like Google Ads, Microsoft Ads, and social media
* Conduct keyword research and manage negative keyword lists to improve targeting
* Write and test compelling copy, headlines, and CTAs; collaborate on ad creatives and landing pages
* Monitor performance using tools like Google Analytics and platform dashboards; track metrics
* Optimize bids, budgets, and pacing
* Perform A/B testing and drive continuous improvement through data-driven insights
* Report regularly, providing recommendations to stakeholders
The Successful Applicant
A successful Paid Search Executive (Candidate Generation) should have:
* 1-3 years of experience managing PPC campaigns in an in-house or agency setting
* Proficiency with Google Ads, Bing Ads, Meta Ads, Google Analytics, etc.
* Strong analytical mindset; proficient in data analysis and Excel
* Excellent copywriting skills and attention to detail
* Fast learner, able to thrive in a collaborative, fast-paced environment
What's on Offer
* A competitive base salary of £28,000 to £32,000
* A supportive team that values personal development and career progression
* Opportunity to work on high-impact projects and drive tangible results
This is an excellent opportunity for a Paid Search Executive to make a real impact, especially if you're based in the Merseyside area.
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