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Digital campaign executive

London
Zoopla
Campaign executive
Posted: 20h ago
Offer description

Hybrid Working Pattern - 3 days per week from Tower Bridge office

Zoopla is one of the UK's most instantly recognisable property brands. In fact, we're known and loved by over 91% of the nation (and we're working hard on the other 9%). Our mission is to help the nation make better home decisions - by connecting everyone to their home and giving them personalised insights to help with moving, managing or financing. Over 50 million people visit Zoopla every month to access exclusive data and information on every UK property, search over 500,000 homes for sale and rent, find the best agents and secure the latest mortgage deals.

We're a growing, dynamic team that embraces innovation and isn't afraid to push the boundaries. We're only just starting our journey to redefine the digital property landscape, with much more to explore and achieve. Join us, and transform the way the nation makes home decisions.

We're looking for an enthusiastic, hard-working and analytical Digital Campaign Executive to join our Advertising Operations team, delivering campaigns for Zoopla and our partners. Leveraging Zoopla's powerful data insights, you'll have end-to-end campaign ownership and work on multiple digital media channels including paid social, onsite display and email. You'll work closely with the rest of the AdOps team and marketing teams, analysing performance and creating strategies to ensure maximum profitability.

The role represents a fantastic entry-level opportunity in digital marketing at one of the UK's largest property portals for someone who's an exceptional communicator with a keen attention to detail and a passion for digital advertising.


Key Responsibilities

* Full accountability for managing digital campaigns across paid social, display and email.
* Maintain an awareness of automation and efficiency across campaign delivery, proactively identifying opportunities to streamline processes and reduce manual effort. Support the evolution of campaign products so delivery is scalable, consistent, and not reliant on repetitive manual builds.
* Thoroughly proofing and testing campaigns and amending creatives where necessary.
* Creating reports via Google Sheets/Excel to analyse campaign performance and gather insights to improve products.
* Feedback data-driven insights to clients and making recommendations to improve performance.
* Tracking the number of bookings, booking volumes and revenue for your clients and coming up with new strategies to convert further business.
* Building strong relationships with the sales team and acting as a conduit between sales and the client for campaign processing and best practice advice.
* Use data segmentation to deliver the right message at the right time to our audience.


Desired Skills

* Experience working with one or multiple marketing platforms such as Iterable, Google Ads Manager or Facebook Ads Manager.
* Keen interest in Digital Marketing.
* Experience with data entry and working in a process-driven role.
* Commercial eye to spot opportunities to create new digital marketing products.
* Data literate: comfortable using Excel/GSheets to manipulate data and translate it into actionable insights.
* Experience working effectively in a team and building strong relationships with external stakeholders.
* Able to prioritise, organise and work effectively across multiple projects to deliver a high volume of quality work.

Benefits

* 25 days annual leave + extra days for years of service
* Day off for volunteering & Digital detox day
* Festive Closure - business closed for period between Christmas and New Year
* Cycle to work and electric car schemes
* Free Calm App membership
* Enhanced Parental leave
* Fertility Treatment Financial Support
* Group Income Protection and private medical insurance
* Gym on-site in London – or membership in regional offices
* 7.5% pension contribution by the company
* Discretionary annual bonus up to 10% of base salary

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