Senior Marketing Manager Salary: Circa £45,000 FTE dependent on skills and experience Leeds (LS7), with occasional travel across Yorkshire full UK licence and own car essential Full-time, Permanent Office based Monday Thursday home based Friday We believe every child should have the same opportunities to thrive regardless of background or circumstance. From funding life-changing equipment and experiences to tackling childhood poverty and inequality, were building brighter futures for children across our region. This is an exciting time to join us. Were a growing organisation with big ambitions, passionate about collaboration, creativity and doing things differently. About the Role Were looking for an exceptional Senior Marketing Manager to lead, shape and deliver our marketing and communications strategy. This is a key leadership role, perfect for someone who wants to make a visible difference driving brand awareness, engagement and fundraising success across Yorkshire. Youll be responsible for telling our story in a way that inspires action: raising our profile, deepening supporter loyalty, and celebrating the incredible impact of our programmes and partners. Whether you come from a charity background or the commercial world, youll be someone who combines creativity with commercial acumen, strategic enough to see the big picture, but hands-on enough to make it happen. Key Responsibilities but not limited to:- Strategy & Leadership Develop and deliver an ambitious, integrated marketing and communications strategy aligned to our organisational goals. Champion our brand and ensure consistent messaging and tone of voice across all touchpoints. Provide inspirational leadership and day-to-day support to a small but dynamic marketing team. Campaigns & Communications Plan and execute multi-channel campaigns that drive awareness, fundraising and participation across digital, PR, print and events. Lead creative development of content that connects from storytelling and case studies to video, blogs and social media. Manage relationships with external suppliers, agencies, photographers and freelancers. Digital & Social Media Grow and manage paid and organic activity across social platforms (Meta, LI, YouTube and others). Oversee the development of our digital presence, including website content, SEO, email marketing (Mailchimp) and analytics. Track and report on marketing performance, insights and ROI. Brand & Stakeholder Engagement Support corporate partnerships, fundraising events and donor engagement with compelling communications and materials. Work collaboratively across teams to ensure marketing supports programme delivery, events and community initiatives. Act as an ambassador for the charity, representing us externally where needed. About you You live in Yorkshire (commutable to LS7) and have a full driving licence with access to a car. Minimum 5 years experience in marketing, ideally with experience in leadership or senior-level roles. A proven track record of delivering growth, increasing brand awareness, and managing budgets effectively. Confident across digital platforms, social media, Mailchimp, Trello/Monday CRM, and integrated campaign delivery. Excellent copywriting and storytelling skills with a flair for creative content. A collaborative leader who inspires and empowers others, with the ability to work strategically while rolling up your sleeves. Outgoing, curious, and grounded, someone who brings energy, humour and heart to everything you do. Desirable Experience within the charity, non-profit, or purpose-driven sectors. Background in public-facing campaigns or brand-building initiatives. Knowledge of media relations and influencer engagement. What we offer The chance to use your skills for real social impact- improving the lives of children across Yorkshire. A supportive, values-driven culture that celebrates creativity and teamwork. Opportunities to shape our brand and communications at a pivotal time in our growth. Competitive salary (£45k FTE) and benefits, with flexibility and room to grow. Interested? If you feel you possess the relevant skills and experience, then please send your cv and cover letter as to why you should be considered and the skills you bring to the role.