The OM Yoga Show is Europe’s largest live yoga event. Visited by over 20,000 consumers, this amazing show, now in its 22nd year, is held at London’s iconic Alexandra Palace. In addition to live yoga, the show is further boosted by the Vegan Life Live and Mind Body Soul Experience halls, making it an unmissable wellness event.
Prime Impact Events & Media is looking for a strong marketeer to continuously promote the show to prospective ticket purchasers through all means and channels, and to administer those ticket sales.
Salary: £DOE
Standard working hours: 9am-5pm, office-based (part-time/hybrid working will be considered for the right candidate)
Location: Nayland, Colchester
Main duties and responsibilities:
* Building a pipeline of new leads for ticket sales via your own prospecting
* Working with the team to build comprehensive promotional plans and schedules for ticket sales including special pricing and discounts, and marketing these promotions effectively via social media, e-shots and other methods
* Making contact and building relationships with industry professionals who will share our ticket promotions with their wider audiences on social media platforms
* Making contact and building relationships with yoga studios to promote tickets to their clients and agreeing special pricing promotions and offers to increase uptake
* Working with the team to market and promote the show and its various brands via social media posts, stories and reels, and building the social media following organically, as well as promoting via other marketing channels
* Planning, creating and scheduling newsletters and monitoring response rates
* Keeping up to date with products, industry developments and competitors.
Requirements:
* The ideal candidate will need to be a naturally organised and motivated person
* You will be a 'people person' who can easily build relationships with our clients, industry contacts and the rest of the Prime Impact team
* Demonstrable knowledge and experience of social media marketing, newsletter creation and implementation, and brand promotion is essential
* While the role is primarily office based, there will be a requirement to attend occasional relevant events including our own event.
Additional skills required:
* Proactive, professional and confident approach
* Excellent communication and interpersonal skills
* Computer literate
* The ability to think outside the box
* Results driven
* Eligibility to work in the UK is essential.
Benefits of working for us:
* Friendly, casual working environment
* Long-established and still growing company
* On-site free parking
* Close to main A12 trunk road.
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