The Marketing Communications Manager will drive impactful campaigns and oversee communications strategy to enhance brand presence within the business. Based in Hemel Hempstead, this role focuses on delivering innovative marketing initiatives and engaging content to attract and retain customers.
Client Details
This is a well-established organisation within the leisure, travel, and tourism industry. Operating as a medium-sized company, they are known for providing memorable experiences and prioritising customer satisfaction.
Description
Partnering with the Marketing Director to deliver and evolve the overarching marketing strategy.
Owning the national retail calendar and driving key campaigns, trading moments, and local centre initiatives aligned to business goals.
Leading the end-to-end execution of multi-channel campaigns across digital, social, in-centre screens, PR, and POS to maximise ROI.
Managing and optimising external partnerships, including PR and creative agencies, content creators, and influencers.
Overseeing brand communications, product launches, promotions, and creative assets across multiple formats and platforms.
Championing the customer experience by leveraging insights and research to shape improvements across the entire journey.
Leading and mentoring a growing team of four, including a Social Media Marketing Manager and Marketing Executives.
Owning budgets, performance reporting, and supplier KPIs to ensure marketing activity delivers measurable value.Profile
A successful Marketing & Communications Manager should have:
A strong background in marketing within leisure, hospitality, travel, and retail.
Previous and current Line Management experience is MANDATORY.
Proven expertise in developing and implementing successful communication strategies.
Experience managing both traditional and digital marketing channels.
A results-driven mindset with the ability to analyse and interpret campaign data effectively.
Excellent project management skills and the ability to handle multiple priorities.
Exceptional written and verbal communication skills.
A degree or equivalent qualification in marketing, communications, or a related field.Job Offer
A basic salary paying up to £55,000 per annum
10% annual performance bonus
22 days holiday + additional days with length of service
Optional pension plan
Ongoing training and development with access to development programmes and apprenticeship schemes
Free games vouchers every month
Access to the Employee Assistance Programme (EAP) for you and your family
Opportunity to join the healthcare cash plan
Financial long service awards
Enhanced maternity, paternity, adoption, and shared parental leave benefits