We're searching for a Director of Marketing & Growth for a highly respected, profitable DTC brand operating in the personal growth and intentional living space.
This is not a "turn the ads up" role. It's an opportunity to take a globally recognised brand, already loved by millions, and build the disciplined, modern growth engine that will scale it to nine figures without compromising what makes it special.
The company has sold more than four million products worldwide. Its flagship product helped turn a simple daily ritual into a global movement. It has been featured in leading international publications and is used and recommended by founders, creatives, athletes and leaders across industries.
The next phase is about structure, scale and long-term enterprise value.
About the role
You will own how the brand shows up commercially and culturally. That includes brand strategy, content, performance marketing, e-commerce growth, lifecycle, retention and international expansion. You'll be responsible for building a clear growth roadmap, strengthening contribution margins and embedding a culture of accountability and creative excellence.
This role requires someone who understands that brand and performance are not opposites. Someone who knows how to scale paid acquisition responsibly, build owned audience flywheels, improve LTV, and protect margin while growing revenue.
About You
You'll likely have:
* 10+ years in senior marketing leadership
* Experience scaling a DTC or consumer brand
* Strong command of CAC, LTV, MER and contribution margin
* A track record of building teams and systems, not just managing agencies
* Confidence operating at board level
Experience in wellness, lifestyle or founder-led brands would be highly advantageous
This is a rare opportunity to help shape the next chapter of a purpose-led brand that already matters deeply to its community.
We would love to respond to every application however due to the volume of applications we receive this isn't always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent.
The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.