Join to apply for the Head of Communications role at Crown Worldwide Group
Join to apply for the Head of Communications role at Crown Worldwide Group
The Crown Worldwide Group provides relocation and logistics services to organisations and private individuals. With 6 key brands and operations in over 45 countries, we have been moving people’s lives for some 60 years. Our services range from transporting priceless works of art, workplaces, to helping families start a new life overseas. We also operate a leading global digital and hard copy records management business.
We have a proud history but we’re also looking to the future, investing in smart technology, and growing our businesses and brands internationally. We hire motivated and skilled people and inspire them to do great work.
We currently have an opening for a Head of Communications in our global marketing team. Reporting to the Director of Digital and Communications, you will manage a team and be responsible for developing and executing the communications strategy for the Crown Group and its portfolio of brands. This involves overseeing both internal and external communications.
Location: London/Hybrid working arrangements
With a passion for marketing and communications, you’ll already be expert in developing content and executing external customer campaigns. You’ll have a great understanding of how to get the most out of each channel and know intuitively how to create impact in the most efficient and effective way. You will also work with internal stakeholders and a dedicated team member for this area, on a range of internal communications to help keep our 3000+ employees updated and engaged.
You’ll be able to lead an array of initiatives, motivate a high performing team of three and drive better communication outcomes for the business. Critically you’ll be great at developing relationships, both local and globally, be an excellent written and verbal communicator and able to balance competing priorities across the communication mix.
About Crown’s Marketing Team
Crown operates a ‘hub and spoke’ marketing model to develop and execute marketing across its business. This is composed of the Brand Hub central teams, who oversee the development of marketing strategies and tactics for Crown’s global brands and the Crown Worldwide Group overall. The Brand Hub team covers Brand strategy, Digital, Communications, Insight and Design and collaborates with Crown’s 5 regional marketing teams to drive localised marketing activation of the global strategy. With the entire function reporting into the Group VP of Marketing.
Key Responsibilities
* Lead execution of the global content strategy for Crown’s global brand portfolio, raising our profile as industry experts to increase brand awareness and fuel new leads and business opportunities.
* Lead and motivate the Communications team (currently 2.5 FTE) ensuring quality standards are maintained, whilst driving collaboration with the wider marketing function and business
* Manage our Internal Communications Manager and lead on strategic planning and delivery through key internal channels, including Board business update events, announcements, Sharepoint and Viva Engage (our internal social platform)
* Oversee and manage Crown Worldwide Group’s PR efforts, working collaboratively with business leaders and regional marketing managers to enhance and protect the company’s reputation.
* Have overall responsibility for the management of agency partners to ensure their output is of high quality and delivered on time Develop and maintain Crown’s centralized communications channels, such as social media, and its brand collateral, such as PDFs, infographics and video assets
* Act as a trusted communications advisor for Crown’s Executive Leadership Team, while championing communication excellence across the global marketing team, in line with Crown’s Tone of Voice and communication governance
* Provide direction to field marketing teams to drive a continuous pipeline of high quality, relevant, localised content in support of regional business objectives
Professional Skills & Qualities
* Strategist, capable of developing and leading towards a coherent communications plan
* Outstanding communication skills, written and verbal, willing to role sleeves up when required to get the job done
* Team player with the ability to work autonomously and build strong connections independently
* Confident and able to communicate well with colleagues across all levels of the company.
* Curiosity and willingness to constantly improve
* Excellent agency and relationship management skills
* Meticulous attention to detail and the ability to work to tight deadlines
Experience
* Minimum 7 years in marketing communications including a leadership role
* Strong experience within B2B and B2C environments
* Internal communications, planning and execution
* Experience of operating in an international company
* Marketing communication platforms, such as CMS (WordPress), Viva Engage and Sprout (our social media tool)
What we offer
* An immersive experience into multiple geographies and cultures, working within an energetic, friendly team with the opportunity for sustained learning and progression within the Crown Worldwide family.
* Benefits package including enhanced maternity/paternity pay, pension scheme, health care programme, two paid days off to undertake charity work and a birthday day off.
* Hybrid working arrangements with 2+ days per week in the office
Company Values
At Crown we pride ourselves with the quality we deliver and values we stand by.
* We are CARING about people and their experience
* Always DETERMINED to do our best and to always keep improving
* We are genuinely THERE when our customers and colleagues need us
* We encourage the SHARING of knowledge amongst each other
* We continuously remain OPEN-MINDED to stay innovative
Crown is an equal opportunities employer. We are committed to providing equal employment opportunities to all qualified individuals without regard to race, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, military/veteran status or any other characteristic protected by law.
Crown welcomes applications from all suitably qualified candidates eligible to live and work in the designated geographical region. We are committed to diversity, and to employee well-being, engagement and development.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
Transportation, Logistics, Supply Chain and Storage
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