Social Media Manager
Bedfordshire (Hybrid)
£35,000 per annum
Our client is a rapidly growing personal care brand taking the industry by storm, globally.
We are seeking a Marketing Assistant to support on their brands social media pages, with a passion monitoring emerging global trends.
Key Responsibilities
* Track and report on emerging ingredient trends, new textures, formats, and market innovations across beauty and personal care categories
* Monitor global market launches using platforms such as Mintel, WGSN, or Beautystreams
* Analyse competitor activity and consumer behaviour to support new product ideas
* Manage social media pages for our brands
* Support development of marketing assets including concept decks, trend reports, and product launch presentations
* Help align innovation concepts with brand positioning and consumer needs
* Liaise with graphic design and digital teams to contribute to marketing material creation
Requirements
* 1–2 years’ experience in a marketing/Social Media role within the personal care or cosmetics industry
* Passion for beauty, wellness, and personal care trends
* Strong research skills and ability to synthesize data into actionable insights
* Solid understanding of product development processes and timelines
* Proficiency in PowerPoint, Excel, and ideally experience with trend databases or market insight platforms
* Expertise in platform algorithms, audience engagement tactics, and content trends across major social channels.
* Ability to analyse social media performance data, track key metrics, and optimize campaigns based on insights.