Overview
For over 20 years, Red Eye Events has been a trusted name in VIP sports hospitality and corporate entertaining, creating unforgettable experiences for discerning clients around the world. Specialising in Formula 1 we have built an exceptional reputation for exclusive, bespoke itineraries that combine world-class service with unparalleled access. From trackside superyachts at the Monaco Grand Prix and VIP paddock experiences to curated cultural events, our portfolio continues to grow and diversify always tailored to the individual needs of our clients. With two decades of expertise, global connections, and an unwavering commitment to excellence, we deliver hospitality that goes far beyond the ordinary.
The Role
This role requires a results driven Head of Sales to lead business development, deliver ambitious revenue targets, and drive growth. The position oversees a small sales and events team, working in close collaboration with marketing, finance, and operations, while representing the business at high profile events including the Monaco and Abu Dhabi Grand Prix. Proven experience in premium hospitality sales, ideally within Formula 1, along with the ability to build and maintain long-term relationships with high-net-worth clients and identify new opportunities to diversify and expand the business.
Key Responsibilities
* Drive revenue growth across the business.
* Identify and secure new business opportunities, while nurturing and maximising the value of existing accounts, including converting non-trade clients into key accounts.
* Regular team check-ins and performance reviews
* Act as theprimary point of contactfor key clients, ensuring exceptional service and satisfaction at all stages.
* Manage and reporton sales pipelines, leads, KPIs, and key account/trade metrics through Salesforce, ensuring data accuracy and timely follow-up.
* Collaborate with marketing, finance, and operations teams to align sales activity with client deliverables, campaigns, and budgets.
* Seek and develop additional opportunitiesto add value to the Red Eye Events portfolio.
* Support the recruitment, onboarding, and development of new sales team members as required.
What You’ll Bring
* Comprehensive Experience in B2B sales, ideally within events, hospitality, or luxury services (sporting sector experience advantageous).
* Proven track record of delivering against revenue targets and growing key client relationships.
* Confident and polished in client-facing roles at high-end events and networking environments.
* Strong leadership skills, with experience managing or mentoring sales teams.
* Proficiency in Salesforce and Microsoft Office skills, including Excel
* A love of Formula 1 and general Sport will be an advantage.
Seniority level
* Director
Employment type
* Full-time
Job function
* Sales and Business Development
* Industries
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