Overview
Join to apply for the Category and Insights Controller role at Fox's Burton's Companies (FBC) UK.
We are FBC UK, Fox's Burton's Companies. We bake the UK's most incredible biscuits. We are committed to building an inclusive workforce that empowers our colleagues to grow and succeed. We value diversity, equity and inclusion and provide opportunities for learning and development.
About The Role
As the Category & Insights Controller, you will be the strategic lead for Category Management and Insight for your business unit within FBC. This role drives the partnership between FBC and our retail customers by delivering thought leadership, unlocking shopper-led opportunities and influencing brand strategies with data-driven insights and recommendations. You will lead a small team and work cross-functionally with Sales, Marketing, NRM, Innovation and Shopper teams to ensure we win across channels within your business unit through a channel-level strategy.
Main Responsibilities
* Category Leadership: Own & drive category strategies that lead the growth of the total category with your channel/retailer(s), unlocking growth for FBC & our partners
* Lead Category Reviews, Range recommendations and merchandising guidance for retailers within your BU
* Act as the voice of the shopper, ensuring shopper behaviour and missions are embedded into brand and channel plans
* Customer Engagement: Build strategic partnerships with retailers through compelling, insight-led category storytelling
* Support commercial teams with Joint Business Planning and tailored customer sell-in stories
* Partner with retailers to align category plans with customer priorities to deliver a tailored growth agenda
* Insights & Analytics: Lead the generation of market, shopper and consumer insights within areas of your BU responsibility to inform strategy across the business
* Translate data from multiple sources (Nielsen/IRR/Kantar/Circana/retailer data) into clear actions and opportunities
* Share insights with Marketing, Innovation, NRM and sales to guide Innovation pipeline and PPPA strategy
* Team Leadership: Manage & develop a high-performing team of Category & Insight managers
* Drive capability across the wider commercial team through training, tools and thought leadership
Who We Are Looking For
* Proven experience in a category leadership or Insights role within an FMCG environment
* Strong retailer engagement skills and experience delivering category plans to UK grocers
* Highly analytical and commercially astute, with the ability to connect data to strategy
* Experience in working cross-functionally to influence brand, innovation and commercial decisions
* Confident communicator with strong storytelling skills
Diversity Statement
FBC UK is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. We provide opportunities to learn and grow, nurturing curiosity and natural abilities to help employees succeed personally and professionally. The diversity of our talents makes our work environment multicultural, innovative and rewarding.
Job Details
* Seniority level: Mid-Senior level
* Employment type: Full-time
* Job function: Accounting/Auditing and Finance
* Industries: Food and Beverage Manufacturing
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