Are you an experienced analytics / marketing science professional with experience of consulting across client MMM / econometrics projects?
This role is within the Marketing Science team of a well-known media group, based in Central London.
The role is focussed on a key client who specialise in data-driven marketing campaigns.
You must have strong experience of econometrics projects (client consulting and previous model building) to be considered for this position.
Salary to £95,000 + a range of fantastic benefits.
Role Summary;
Responsible for the project management of the advanced marketing analytics programme through the clients team based in London, specifically MMM projects.
You will be a key client contact for the team and agency, delivering strategic consulting, client presentations and updates.
Responsibilities;
This is a pivotal role within a highly strategic and data savvy global account and must ensure:
* Be the primary day-to-day contact for the client and team enquiries
* Manage project plans for the client
* Be capable of delivering modelling output to clients via presentations and dashboards
* Work closely with clients to understand their business objectives and provide strategic insights and recommendations.
* Support and mentor junior team members
* Hands on presentation development and delivery of summary presentations, meta analyses, and thought leadership from client analytic engagements.
Experience Required;
* Experience with business intelligence, advanced marketing analytics, marketing mix modelling, econometrics or related analytics experience.
* Have experience of delivering complex multi-market MMM projects – in particular retail.
* Have knowledge of R, SAS and other econometric applications.
* Have experience of Tableau visualisation dashboards – ideally, considerable hands-on knowledge
* Strong working knowledge of Microsoft PowerPoint and Excel.
* Comfortable developing presentations using insights derived from analytics.
* Experience working in a global environment managing cultural, time zone, and working style differences.