Direct message the job poster from Ultimate Asset
Department: Marketing / Growth
About Us:
Our client is a fast‑growing, mission‑driven lifestyle content publishing platform connecting two sides of a key consumer ecosystem. Backed by committed investors, our client has built a trusted product with strong demand, and we’re on a journey to scale nationally. Our client’s culture is about innovation, creativity, bold, customer‑obsessed, and data‑driven—combined with a bias for action and doing the right thing.
Your Role:
Reporting to the Founder of the business, you’ll own the end-to-end performance marketing function across both desktop and mobile products. Your remit includes crafting, executing, and continually optimising paid acquisition strategies. You’ll work with a suite of biddable channels—search, social, programmatic display, affiliates, partnerships and more—managing sizeable budgets to hit aggressive ROI, CPA, ROAS, CTR, and conversion targets.
Key responsibilities:
* Build and own a multi-channel performance strategy aligned with the company’s growth objectives.
* Plan, launch, monitor, and optimise campaigns across Google Ads, Meta, TikTok, display networks, affiliate platforms, etc.
* Use data and analytics tools (BI dashboards, GA4, Looker, SQL, etc.) to mine insights, build reporting systems, and recommend action.
* Devise audience targeting strategies using demographic, behavioural, and psychographic data.
* Set up structured testing frameworks (creative, audiences, bid strategies, landing pages).
* Collaborate with creative, product, data, and finance teams to ensure alignment and creative excellence.
* Continuously monitor performance metrics and adapt spend for maximum efficiency.
* Grow the performance marketing capability over time—balancing delivery today with strategic investment into the future.
What You’ll Bring:
* 5 – 7 + years in performance marketing (in-house or agency), ideally in fast‑paced, high‑growth environments.
* Strong analytical skills—comfortable with dashboards, BI tools, SQL, attribution frameworks, etc.
* Hands-on execution skills: able to launch, A/B test, optimise, and scale campaigns autonomously.
* Proven ability to manage budget effectively and hit strict CPA / ROAS / growth targets.
* Strategic mindset: You can drive short‑term results but also shape long‑term capabilities.
* Excellent project management skills—prioritised, organised, adaptive to shifting business needs.
* Collaborative working style—able to align stakeholders across multiple teams.
Why You’ll Enjoy It:
* High‑impact role in a scale‑up environment with clear growth plans and investor backing.
* Excellent compensation: competitive salary, annual bonus, private healthcare, equity/stock options, learning & wellness budget.
* Hybrid working with a supportive and vibrant office culture.
* Opportunities for career progression as we build out our performance marketing team.
Seniority level
* Seniority level
Associate
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing, Strategy/Planning, and Advertising
* Industries
Advertising Services, Marketing Services, and Technology, Information and Media
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