Part Time Marketing Assistant required by CT Entertainment based in North Down, specialising in the promotion of young music performers and bands. a candidate with strong social media knowledge, experience in content creation and strategy, and an understanding of platform-specific features and analytics. The role involves creating engaging content, managing social media calendars, analyzing performance, and engaging with audiences on both platforms. Here's a more detailed breakdown of the key elements: Responsibilities: Content Creation: Develop visually appealing and engaging content for both Instagram and TikTok, including images, videos, Reels, stories, and live sessions, tailored to each platform's specific features and best practices. Social Media Management: Manage and optimize Instagram and TikTok accounts, including posting schedules, engaging with followers, and moderating comments. Strategy Development: Develop and execute social media strategies that align with overall business objectives and marketing goals, including campaign planning and budgeting. Platform Expertise: Possess a deep understanding of Instagram and TikTok algorithms, trends, and best practices to maximize reach and engagement. Analytics and Reporting: Monitor key performance indicators (KPIs), analyze data, and provide actionable insights to improve social media efforts and optimize strategies. Collaboration: Work with marketing, design, and other teams to ensure content aligns with branding and campaign goals. Engagement and Community Building: Foster relationships with followers and build community by actively engaging with comments and direct messages. Trend Awareness: Stay up-to-date on the latest social media trends and emerging features to ensure content remains fresh and relevant. Influencer Marketing (Potentially): Collaborate with influencers to create engaging content and expand reach. Paid Social Campaigns: Manage and optimize paid social media campaigns on Instagram and TikTok, including ad creation, targeting, and performance monitoring. Skills and Qualifications: Social Media Expertise: Proven experience in managing social media accounts and developing social media strategies. Content Creation: Strong ability to create compelling and engaging content for social media platforms, including video editing, graphic design, and copywriting. Data Analysis: Proficiency in analyzing social media analytics data and interpreting key performance indicators. Communication: Excellent verbal and written communication skills to engage with audiences and collaborate with teams. Platform Knowledge: In-depth understanding of Instagram and TikTok algorithms, best practices, and features. Organizational Skills: Ability to manage multiple social media accounts and campaigns simultaneously. Creative Thinking: Ability to generate new and innovative ideas for content and campaigns. Adaptability: Willingness to learn and adapt to new social media trends and features. Analytical Skills: Ability to analyze campaign data, identify trends, and make data-driven decisions. Basic Understanding of Digital Marketing: Familiarity with other digital marketing channels, such as SEO, SEM, and email marketing. Good conditions and flexible hours.