Company Overview
Natural Spa Factory, is an SME, multi-channel, skincare brand and private label manufacturer.
About the Role
Natural Spa Factory is looking for a Growth Marketing Lead to drive and scale our multi-channel marketing efforts—across both digital and offline. This is a full-time, permanent role for someone who can think strategically and execute quickly.
You’ll lead performance-driven campaigns, shape brand storytelling, and experiment across channels—from paid social to spa activations. You’ll also oversee a graduate-level content creator and email scheduler to support execution.
Key Responsibilities
Ideally, you will think like a founder. You are creative but you will be able to plan, execute, and optimise growth campaigns across digital (social, email, paid, organic) and offline (spa, retail, B2B) channels
* Use AI tools (ChatGPT, Midjourney, Runway, etc.) to speed up ideation, copy, and creative development
* Own testing, analysis, and scaling of marketing experiments
* Collaborate with product, design, and sales teams to align messaging and goals
* Manage and mentor a graduate content creator to ensure brand consistency and high-quality output
* Develop offline strategies: in-spa activations, seasonal promo kits, brand materials
What You Bring
3+ years in growth or marketing roles (DTC, beauty, wellness a plus)
* Experience across performance and brand marketing
* Comfortable managing campaigns and team output
* Hands-on with AI tools for copywriting, visuals, or workflows
* Creative thinker with a builder’s mindset
* Bonus: B2B marketing or partner campaign experience