Role Overview:
The Talent Set are delighted to partner with their client on a fantastic Marketing Officer role. This position involves developing and implementing impactful marketing campaigns to strengthen the charity’s brand, engage supporters, and help achieve strategic objectives through innovative and well-coordinated activities.
Key Responsibilities:
1. Lead the planning and delivery of integrated marketing campaigns across multiple channels including digital, print, and social media.
2. Conduct market research to understand supporter needs, sector trends, and competitive landscape.
3. Develop clear and compelling marketing propositions, ensuring brand consistency across all materials.
4. Work collaboratively with internal teams and external agencies to create engaging content, including digital collateral, case studies, and multimedia assets.
5. Manage project timelines, budgets, and resources to meet campaign milestones and goals.
6. Monitor, evaluate, and optimise campaign performance through data analysis, providing insights and recommendations for improvement.
7. Produce reports and presentations for stakeholders, including senior management, to demonstrate campaign impact.
8. Oversee procurement of marketing services and manage supplier relationships to ensure quality and value.
9. Support departmental processes such as GDPR ...