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Digital/web analyst

London
Temporary
Hays
Web analyst
Posted: 19 January
Offer description

Your newpany
A global leader in consumer products is seeking an experienced Analytics & Insights professional to join their Marketing Analytics team. This is an exciting opportunity to work within a dynamic environment, supporting data-driven decision-making across multiple digital touchpoints.
Your new role
You will be responsible for analysing web and app analytics data to understand user behaviour and purchase patterns across various platforms. Working closely with operational teams, you will define success measures, set KPIs, and ensure alignment with global marketing standards. You will also support dashboard development in PowerBI, conduct consumer journey andmercial impact analysis, and deliver actionable insights throughpelling data storytelling.

What you'll need to succeed
1. Proven experience in digital/web analytics
2. Hands-on experience with web analytics tools (Adobe Analytics and/or Snowplow)
3. Strong SQL skills
4. Proficiency in PowerBI and Databricks
5. Ability to translateplex data into clear, actionable rmendations
What you'll get in return
6. A 12-month contract with a leading global brand
7. Exposure to cutting-edge analytics tools and methodologies
8. Opportunity to influence marketing performance and digital experience improvements

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