Overview
Our digital transformation isn't just a buzzword - it's real, it's rapid, and it's reshaping how we do business. With over £884 million in annual revenue and a 35% share of the UK's online health and wellness market, we're outpacing the sector's annual growth rate and building one of the most advanced digital ecosystems in retail. From AI-powered recommendations to mobile-first wellness journeys, we're not just keeping up - we're setting the pace. It's all designed to help our customers take control of their health - on their phone, in their browser, or halfway through a scroll. And that's where you come in. We're looking for someone to make sure our digital campaigns actually land - someone who knows how to turn strategy into clicks, and clicks into conversions.
Responsibilities
* Choosing and prepping SKUs for digital campaigns - no guesswork, just smart selection.
* Making sure campaigns convert: testing, tweaking, and optimising for margin and sell-through.
* Building playbooks and best practices so we're not starting from scratch every time.
* Owning the campaign SKU workstream and influencing the digital calendar.
* Curating homepages and landing pages, setting ranking rules, and running A/B tests.
* Spotting underperformers and making mid-campaign changes to fix them.
* Keeping everything on track - data accuracy, stakeholder alignment, and timely delivery.
How We\'ll Know You\'re Crushing It
* Campaigns hit revenue and margin targets
* Products sell fast and efficiently
* Pages convert and carts fill up
* SKUs are ready, accurate, and error-free
* Stakeholders are happy and not chasing you for updates
Location
We\'ve got offices in Nuneaton (Head office) and London. You\'ll need to spend at least one of your office days a week in Nuneaton, but beyond that, we\'re flexible. We ask for two days a week in the office - and if you\'re based in London, that works. Plenty of the team operate from there and move between the two when needed.
The Person
What you\'ll bring:
* You know your way around e-commerce merchandising - assortment, ranking, price ladders, all that good stuff.
* You're comfortable with CMS/PIM tools and analytics platforms like GA, Looker, or Power BI.
* You can turn data into decisions and spreadsheets into strategy.
* You've built assortments for promos or seasonal events - and made them work.
* You're organised, collaborative, and not afraid to test, learn, and iterate.
Benefits
* The salary\'s competitive - we\'ll talk numbers early
* 25% off everything at H&B - even the fancy supplements.
* Pension contributions - because future-you deserves a break.
* Perks from other retailers - discounts, advice, and savings from brands you actually use.
* And more - we won\'t list every perk, but it\'s more than just free fruit and a ping-pong table.
#LI-DA2
Holland & Barrett does not accept unsolicited resumes from search firms/recruiters. Please do not forward resumes to our job alias, employees, or any other company location. Holland & Barrett is not and will not be responsible for any fees if a candidate submitted by a search firm/recruiter unless otherwise agreed with respect to specific open position(s).
#J-18808-Ljbffr