HVAC Marketing Specialist
My client are redefining HVAC solutions. As an industry leader in heating, ventilation, and air conditioning systems, they combine decades of innovation with a commitment to energy efficiency and performance. They're seeking a strategic and detail-oriented Product Marketing Specialist to help bring their products to life in the market and communicate their value to customers and partners.
The Role:
As a Product Marketing Specialist, you’ll play a key role in driving the success of HVAC product lines. You’ll be responsible for developing go-to-market strategies, crafting compelling messaging, and enabling the sales team with effective tools and insights. This role bridges product management, sales, and marketing—ideal for someone who thrives on cross-functional collaboration
Package:
Salary around £50,000
Hybrid working
25 days holiday plus bank holidays
10% pension, 7% employer contribution
Key Responsibilities:
Develop and execute product marketing plans for new and existing HVAC products
Conduct competitive analysis and market research to inform positioning and messaging
Create compelling sales enablement materials, product collateral, and technical documentation
Collaborate with product management to shape product roadmaps based on market needs
Plan and execute product launches in coordination with marketing and sales teams
Support digital marketing campaigns with product-specific content
Train internal stakeholders and channel partners on product benefits and key differentiators
Requirements:
3+ years of product marketing experience, ideally in the HVAC or construction sector
Strong understanding of HVAC systems, applications, and customer needs is a plus
Excellent communication, storytelling, and copywriting skills
Analytical mindset with a passion for data-driven decision-making
Ability to manage multiple projects and deadlines in a fast-paced environment
Interested? Apply now for a confidential conversation