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Marketing officer

West Bromwich
Birmingham Voluntary Service Council
Marketing officer
€60,000 - €80,000 a year
Posted: 9 May
Offer description

Sustainability West Midlands, Closing date: On Request

The primary purpose of this role is to support the growth and retention of our membership base through effective communication, strategic marketing, and operational excellence. This role plays a critical part in enhancing member value, supporting business development, and contributing to the overall success of the organisation.

Reports to: Membership Manager

Location: Flexible working arrangements at SWM offices in central Birmingham and at home

Duration of post: Permanent, after three-month probation

Full-time hybrid role: Five days per week (37.5 hours) although part time considered

Salary band: £20,000 – £30,000

Other benefits: 7.5% employers pension contribution, 28 days annual leave, Childcare Voucher Scheme, Cycle scheme, Employee Wellbeing Support Programme, commitment to training and development including professional accreditation

1. Context to the Role
Sustainability West Midlands strive to make the West Midlands region more sustainable, fairer and greener for all, through delivery against our Sustainability Roadmap to 2030. We’re an independent, not-for-profit company. Our Board is private sector led with cross-sector representation; and is supported by our team of staff, volunteers and associates. We’re committed to developing our staff to help grow the organisation and deliver our vision. We have 200 diverse members who are leading organisations in the private, public, and third sector including large businesses like Arup, Mott MacDonald, Severn Trent, The Crown Estate and Veolia.

2. Main Purpose and Role
The primary purpose of this role is to support the growth and retention of our membership base through effective communication, strategic marketing, and operational excellence. This role plays a critical part in enhancing member value, supporting business development, and contributing to the overall success of the organisation.

Key Responsibilities:

Membership Growth & Engagement: Manage and monitor communication channels to effectively convey the value of membership and support growth initiatives.
Marketing & Communications: Coordinate and maintain a marketing events and communications calendar aligned with the Membership Strategy.
Operational Delivery: Contribute to the daily execution of tasks and processes that support annual membership operations and activities.
Process Improvement: Apply a strong understanding of membership processes, procedures, and policies to ensure efficiency, scalability, and the development of new supportive systems.
Business Development Support: Assist with business development activities through targeted communications and strategic support.
Project Management: Deliver efficient and effective project management, ensuring objectives are met on time and within scope.
Consultancy Support: Provide logistical and administrative support for wider consultancy projects as needed.

Person Specification Requirements
At least 2 years’ experience of supporting marketing and communications activities.
At least 1 year managing projects with track record of managing resources (budget, time, skills) for delivery.
1-2 years’ experience of delivering multi-channel marketing, ideally with SEO optimisation.
2:1 degree or equivalent qualification, ideally in a humanities subject or a marketing, graphic design or business administration qualification.
Competence in Microsoft Office including Outlook, Word, Excel and Powerpoint.
Understanding and use of social media for marketing as well as copy writing for newsletters and press releases.
Experience of using CRM systems, web content management systems including WordPress, and other relevant online and social media tools such as LinkedIn.

Applications
To apply send a PDF of your cover letter and your CV (totaling no more than 4 pages) to enquiries@swm.org.uk .
Applications for this role will remain open until the position is filled. Previous applicants need not apply.
For more information please access the full Job Description here: https://www.sustainabilitywestmidlands.org.uk/news/swm-job-opportunity-membership-marketing-officer/

To undertake this role, you must be free to remain and take up employment in the UK with no current immigration restrictions. We are unable to sponsor visa applications.

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